{"id":271028,"date":"2026-06-18T17:02:20","date_gmt":"2026-06-18T17:02:20","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ny\/271028\/"},"modified":"2026-06-18T17:02:20","modified_gmt":"2026-06-18T17:02:20","slug":"exclusive-rama-duwaji-sports-cult-nyc-label-at-new-york-knicks-championship-parade","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ny\/271028\/","title":{"rendered":"Exclusive: Rama Duwaji Sports Cult NYC Label at New York Knicks Championship Parade"},"content":{"rendered":"

There has been an indescribable joy sweeping New York City<\/a> as of late, thanks to an unprecedented week of athletic endeavors. Over the weekend, the World Cup kicked off its month-long series of games, but more importantly, in a 4-1 nail-biting win, the New York Knicks took home their first NBA Championship in 53 years. Once the final buzzer rang on Saturday night, people young and old flooded the city\u2019s streets in celebration, some proclaiming excitement for a team that they began supporting fewer than two weeks ago, others shedding tears over the lifetime they\u2019ve spent waiting. One such die-hard enthusiast is undoubtedly New York City\u2019s Mayor Zohran Mamdani, who quickly took to social media over the weekend to announce this morning\u2019s ticker-tape parade as a culmination of the city\u2019s historic victory.<\/p>\n

The celebration began near Bowling Green in Lower Manhattan\u2014a mere stone\u2019s throw from the Vogue offices\u2014where Mayor Mamdani cheered on from the team float, ushering the parade up the Canyon of Heroes before culminating with a Key to the City ceremony on City Hall Plaza where he was joined by the First Lady of New York City, Rama Duwaji. In his particular professional sports-fan fashion, Mamdani donned a Josh Hart Jersey under his suit jacket and over his shirt and tie, but it was Duwaji\u2019s upcycled look that channeled the DIY spirit of downtown New York. She wore a cascading upcycled Knicks T-shirt dress by 2026 CFDA\/Vogue Fashion Fund<\/a> finalist Miss Claire Sullivan<\/a> layered over a black skirt with orange pom-pom earrings to match.<\/p>\n

Sullivan is no stranger to scrappy but stylish designs\u2014nor is she new to the Knicks fandom and their indefatigable attitude. (Sullivan brought this exact polished-punk attitude to her time as a co-creative director of the New York underground brand Vaquera<\/a>). Naturally, Duwaji\u2019s dress came from the spur-of-the-moment energy that mirrored last weekend\u2019s riotous revelry. \u201cMy entire family is from New York, but have all since moved away, and everyone was texting me about wanting Knicks shirts,\u201d Sullivan tells Vogue. \u201cI wasn\u2019t able to go to any of the street vendors myself, so my friends helped me source. When I saw how many colors there were, I was inspired to get one in every color and turn them into a dress.\u201d<\/p>\n

\"Image<\/p>\n

Photo: Miss Claire Sullivan<\/p>\n","protected":false},"excerpt":{"rendered":"There has been an indescribable joy sweeping New York City as of late, thanks to an unprecedented week…\n","protected":false},"author":2,"featured_media":271029,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[192,9,56,63,65,64,8357,990],"class_list":["post-271028","post","type-post","status-publish","format-standard","has-post-thumbnail","category-new-york-city","tag-celebrity-style","tag-new-york","tag-ny","tag-nyc","tag-nyc-headlines","tag-nyc-news","tag-textaboveleftsmall","tag-web"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/271028","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/comments?post=271028"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/271028\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media\/271029"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media?parent=271028"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/categories?post=271028"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/tags?post=271028"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}