{"id":320442,"date":"2026-08-13T16:08:15","date_gmt":"2026-08-13T16:08:15","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ny\/320442\/"},"modified":"2026-08-13T16:08:15","modified_gmt":"2026-08-13T16:08:15","slug":"apple-celebrates-rising-musicians-who-recorded-songs-at-new-york-public-library","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ny\/320442\/","title":{"rendered":"Apple celebrates rising musicians who recorded songs at New York Public Library"},"content":{"rendered":"

\t\t\t\t\"Apple\t\t\t<\/p>\n

Apple celebrated musicians who produced their own music at the New York Public Library\u2019s Studio40.<\/p>\n

Photo by Bexx Francois for Apple<\/p>\n

Beats by Dre weren\u2019t the only beats playing in New York City\u2019s Fifth Avenue Apple store.\n<\/p>\n

Independent musical artists Etienne Landois, Keida\u00ef Lee, Tim Falvey, and IMMATERIAL gave customers a surprise performance and broke down exactly how they produced their own music at the New York Public Library\u2019s Studio40 for free on Aug. 8.\u00a0<\/p>\n

With library-provided instruments, access to Apple\u2019s Logic Pro software, high-quality photography and lighting equipment, Studio40 provides these four musicians with all the gear they need to pursue their dreams.\u00a0<\/p>\n

\u201cThere\u2019s nothing I\u2019d rather be doing than making noise with a musical instrument,\u201d Falvey said. \u201cSo, I\u2019m tickled pink that I got to share one of my favorite songs with Studio40 members and an amazing establishment.\u201d<\/p>\n

\"Apple<\/a>Apple celebrated musicians who produced their own music at the New York Public Library\u2019s Studio40.Photo by Bexx Francois for Apple<\/p>\n

First, IMMATERIAL, a queer Brooklyn-based experimental pop-group duo inspired by SOPHIE took the stage. As shoppers began to take their seats, the two began to break down how they recorded the vocal recordings of one their hit songs, Clockwork.\u00a0<\/p>\n

\u201cWe like to use different sounds for the kick and snare, which is very Sophie-like,\u201d Abby said. \u201cSo, we used Clocks.\u201d\u00a0\n<\/p>\n

Longtime friends Abby and Camille explained they were inspired by the various characters from the Wizard of Oz.\u00a0\n<\/p>\n

Keidai Lee began his performance by taking a moment to take a selfie with fans and share his story as an artist and how the community at Studio40 helped him find his passion for creating music.\u00a0<\/p>\n

\u201cI want to thank Studio40 for giving music back to me,\u201d Lee said. \u201cI\u2019ve met so many incredible people. I got to volunteer my time, they taught us how to record sound and a lot of my songs were made here.\u201d<\/p>\n

\"Apple<\/a>Apple celebrated musicians who produced their own music at the New York Public Library\u2019s Studio40.Photo by Bexx Francois for Apple<\/p>\n

Whipping out his Gibson guitar, the same model as Apple\u2019s Garage band logo, Etienne Landois took audience members through how he produces songs after recording them.\u00a0<\/p>\n

\u201cReverb is the power to place an instrument in another room,\u201d Landois said. \u201cAs you can see, I used the EQ to get the bass and tremor out.\u201d\n<\/p>\n

While the Gibson guitar has primarily been used for rock \u2018n\u2019 roll, the French-based artist produces a style called worshipel, a style of ambient electronic music featuring the guitar, violin, and keyboard. It\u2019s a style that makes you feel as if you\u2019re walking on clouds, floating through the sky.\u00a0<\/p>\n

These four artists are an example of what\u2019s possible with the New York Public Library\u2019s free recording studio, access to music production software and photography equipment. It\u2019s a great opportunity for music lovers of any level to check out as well. Anyone can be the next Paul McCartney or John Lennon.\u00a0<\/p>\n

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