{"id":323579,"date":"2026-08-18T00:08:15","date_gmt":"2026-08-18T00:08:15","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ny\/323579\/"},"modified":"2026-08-18T00:08:15","modified_gmt":"2026-08-18T00:08:15","slug":"tau-studio-founder-stephanie-mariano-on-luxury-piercing-and-opening-her-brooklyn-studio","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ny\/323579\/","title":{"rendered":"Tau Studio Founder Stephanie Mariano on Luxury Piercing and Opening Her Brooklyn Studio"},"content":{"rendered":"<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cI always felt like I wanted to make a space where people like me could feel welcome, where you don\u2019t exactly fit into the high-end luxury, but you also don\u2019t want the dingy experience.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAfter 11 years threading through New York\u2019s piercing industry \u2014 from an early stint at a small West Village shop to luxury names including Maria Tash and Wildlike \u2014 Stephanie Mariano has\u00a0brought her own vision on luxury piercing to life with Tau Studio, distilling years of her technical rigor, continual education and client care into a private studio that feels as intentional as the <a href=\"https:\/\/wwd.com\/tag\/jewelry-2\/\" id=\"auto-tag_jewelry-2\" data-tag=\"jewelry-2\" rel=\"nofollow noopener\" target=\"_blank\">jewelry<\/a> it houses.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tHere there is no bustling <a href=\"https:\/\/wwd.com\/tag\/retail-2\/\" id=\"auto-tag_retail-2\" data-tag=\"retail-2\" rel=\"nofollow noopener\" target=\"_blank\">retail<\/a> floor. Rather, Tau is organized around one client at a time, allowing each visit to unfold at its own pace, moving between consultation, styling, anatomy, after care and conversation. \u201cYou can just be whoever you want to be here,\u201d she said.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe name comes from the Ta\u00edno culture, something akin to \u201chello\u201d or \u201cwelcome\u201d \u2014 she chose it as a tribute to her Mexican and Dominican heritage.\u00a0\u201cIt is definitely a little bit of a love letter to my roots,\u201d she said, a personal history that when she unearthed it reframed piercing altogether.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tWhile many practitioners discover body modification through punk or alternative culture, she found herself drawn to the role it played within Ta\u00edno traditions. \u201cThey did piercings to grieve, to celebrate, for any occasion,\u201d she said. \u201cIt could be something super deep and meaningful, or it could just be, \u2018This is what I like, and this is part of my identity.\u2019\u201d<\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/themes\/vip\/pmc-wwd-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/08\/IMG_5440.jpeg\" alt=\"Stephanie Mariano\" data-lazy- data-lazy- height=\"1024\" width=\"715\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\tSome of the <a href=\"https:\/\/wwd.com\/shop\/shop-fashion\/best-affordable-engagement-rings-under-500-dollars-buy-1239098666\/\" id=\"related_article_link_jewelry-2\" data-tag=\"jewelry-2\" rel=\"nofollow noopener\" target=\"_blank\">jewelry<\/a> sold at Tau Studio. <\/p>\n<p>\t\t\t\t\t\t\t\t\tCourtesy Stephanie Mariano<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThat perspective shapes her work today. Whether a client arrives after a divorce, to mark a birthday or simply because a piece of jewelry caught their eye, the ritual deserves the same level of care.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tNestled inside Sola Salons \u2014 a network of private salon suites designed for independent beauty and wellness professionals \u2014 in the East Williamsburg neighborhood of <a href=\"https:\/\/wwd.com\/tag\/brooklyn\/\" id=\"auto-tag_brooklyn\" data-tag=\"brooklyn\" rel=\"nofollow noopener\" target=\"_blank\">Brooklyn<\/a>, Tau brings something more difficult than just a new a lease: trust. Mariano\u2019s client book is deep, cultivating a following that moved with her from studio to studio. One client, she said, has been pierced by her at every location she has worked.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tIt\u2019s a dynamic akin to luxury hairstylists, tattoo artists and colorists, where loyalty increasingly belongs to the practitioner rather than the name on the lease. \u201cThey come for me,\u201d she said. \u201cThey say, \u2018I don\u2019t trust anybody else.\u2019\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe relationship comes as piercing has grown into an increasingly robust <a href=\"https:\/\/wwd.com\/sourcing-journal\/industry-news\/icsc-family-friendly-experiences-are-no-longer-optional-1239125237\/\" id=\"related_article_link_retail-2\" data-tag=\"retail-2\" rel=\"nofollow noopener\" target=\"_blank\">retail<\/a> category, spanning Maria Tash\u2019s luxury <a href=\"https:\/\/wwd.com\/tag\/fine-jewelry\/\" id=\"auto-tag_fine-jewelry\" data-tag=\"fine-jewelry\" rel=\"nofollow noopener\" target=\"_blank\">fine jewelry<\/a> model and newer specialty concepts like <a data-id=\"1236951623\" data-type=\"post\" href=\"https:\/\/wwd.com\/accessories-news\/jewelry\/studs-retail-expansion-new-stores-1236951623\/\" rel=\"nofollow noopener\" target=\"_blank\">Studs<\/a> and Rowan. Marino said her Tau concept was informed by trips to Brazil, where she noticed independent beauty professionals thriving in private suites rather than traditional storefronts.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe model offered her a more attainable entry point into New York real estate while preserving the slower cadence she was cultivating. \u201cThis way I can take my time with people,\u201d she said, with appointments lasting close to an hour to discuss <a data-id=\"1236296859\" data-type=\"post\" href=\"https:\/\/wwd.com\/accessories-news\/jewelry\/jason-bolden-8-other-reasons-jewelry-collection-1236296859\/\" rel=\"nofollow noopener\" target=\"_blank\">styling ideas, jewelry<\/a> and after care.<\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/themes\/vip\/pmc-wwd-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/08\/Untitled-design.png\" alt=\"Stephanie Mariano\" data-lazy- data-lazy- height=\"1024\" width=\"819\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\tTau Studio by Stephanie Mariano has opened in <a href=\"https:\/\/wwd.com\/menswear-news\/mens-retail-business\/res-ispa-two-stores-new-york-morocco-1239089448\/\" id=\"related_article_link_brooklyn\" data-tag=\"brooklyn\" rel=\"nofollow noopener\" target=\"_blank\">Brooklyn<\/a>.<\/p>\n<p>\t\t\t\t\t\t\t\t\tCourtesy Stephanie Mariano<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tSince opening in March, roughly 90 percent of Tau\u2019s business comes from returning clients. Increasingly appointments culminate not in a single piercing but in the gradual construction of a jewelry wardrobe, with clients returning over months \u2014 and often years \u2014 to build curated ears that evolve alongside them.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cIt\u2019s a very intimate experience; it\u2019s just you and me, so we get to know each other,\u201d she said, often reading an ear much the way a stylist reads a wardrobe. Anatomy comes first, followed by lifestyle, healing considerations and the pieces a client already owns before she begins proposing placements.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tPiercing services generally range from $20 to $50, while jewelry spans roughly $40 to $250. Curated ears remain the studio\u2019s most requested service, followed by nostril piercings. Ember Body Jewelry, Buddha Jewelry and Mettle and Silver are among Tau\u2019s bestselling brands, while yellow gold continues to resonate most strongly with her clientele.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cA lot of people don\u2019t know the difference between a safe piercing and an unsafe piercing,\u201d said Mariano, who regularly attends Association of Professional Piercers conferences, viewing education as fundamental to her craft. \u201cWhenever I\u2019m educating a client, I think, \u2018What would I have liked to have heard?\u2019\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tHer commitment to education reaches beyond the studio as well.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAfter attending national conferences, she became acutely aware of both the lack of diversity within the profession and the financial barriers that prevent many emerging piercers from accessing continuing education.<\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/themes\/vip\/pmc-wwd-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/08\/108266_AMO_002_06.jpg\" alt=\"Stephanie Mariano\" data-lazy- data-lazy- height=\"817\" width=\"1024\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\tStephanie Mariano inside her luxury piercing studio Tau. <\/p>\n<p>\t\t\t\t\t\t\t\t\tCourtesy Stephanie Mariano<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tShe initially helped launch the idea of an industry scholarship before turning her attention to Piercers of Color mixers, gatherings that bring together piercers, apprentices, studio owners and other professionals to build relationships outside the conference circuit. Her goal is to formalize the initiative as a nonprofit focused on scholarships, mentorship and professional support.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cI already know the hardships of the industry and being a person of color,\u201d she said. \u201cWe don\u2019t need more of that. We need joy.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"\u201cI always felt like I wanted to make a space where people like me could feel welcome, where&hellip;\n","protected":false},"author":2,"featured_media":323580,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[36],"tags":[98,100,99,56944,18648,9,24,63,5943],"class_list":["post-323579","post","type-post","status-publish","format-standard","has-post-thumbnail","category-brooklyn","tag-brooklyn","tag-brooklyn-headlines","tag-brooklyn-news","tag-fine-jewelry","tag-jewelry","tag-new-york","tag-new-york-city","tag-nyc","tag-retail"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/323579","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/comments?post=323579"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/323579\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media\/323580"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media?parent=323579"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/categories?post=323579"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/tags?post=323579"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}