![](\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/09\/9f2bb73579fc9323ae34b08090c4998923-whos-selling-simon-huck.rhorizontal.w700.jpg\")
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\n Simon Huck is asking $12.5 million for his townhouse just off lower Fifth Avenue.
\n Photo-Illustration: Curbed; Photos: Google Maps\/Getty Images\n <\/p>\n
Well, that was quick. PR executive and Kardashian-world fixture Simon Huck is selling his Greenwich Village townhouse less than a year after purchasing the Federal-style home. He\u2019s asking $12.5 million for the building, and R New York\u2019s Oran Reginiano has the listing.<\/p>\n
Back in January, Huck paid $11.2 million for the 7,000-square-foot property on West 12th Street, situated just off Fifth Avenue. With ten-and-a-half-foot-high ceilings and six fireplaces throughout its five stories, as well as vaulted skylights on the top floor and in the open-plan kitchen, the townhouse has plenty of appeal. At the time, the landmarked prewar building contained a triplex, a duplex, and an owner\u2019s studio, plus a 40-foot-deep garden in the back. But it was also, per the listing copy<\/a>, \u201can unparalleled opportunity\u201d to combine the apartments into a cavernous single-family mansion.<\/p>\n It looks like Huck already started down this path. In May, he filed plans for a major renovation and was approved that same month for a $5 million mortgage, according to city records. Per the current listing, the site is now vacant and shovel-ready for building out a seven-bedroom, seven-plus-bath behemoth, all connected by a private elevator. \u201cThe next owner can immediately begin creating one of downtown Manhattan\u2019s most exceptional private homes,\u201d it reads<\/a>.<\/p>\n \n This listing rendering shows additional flourishes a buyer could add to Huck\u2019s townhouse, including a white spiral staircase for easy backyard access from the second floor. But why sell so soon after successfully navigating all that construction red tape? As brokers have said again and again, most buyers these days don\u2019t really want to deal with the headaches and costs of renovations. \u201cPeople want to move in with their toothbrush,\u201d one previously told<\/a> me. Perhaps Huck, who did not respond to a request for comment, came to this realization a little late and is looking to avoid getting stuck in a money-pit situation. A source close to him tells me that Huck, who also co-founded a supplement brand with Kourtney Kardashian, has been considering moving to Los Angeles and is testing the real-estate market there in case he decides to leave.<\/p>\n As for the $1.27 million price hike, getting the city\u2019s approval for the renovation plans may justify the ask. As my colleague Adriane Quinlan pointed out, just a few blocks west on Perry Street, an architect netted $1.75 million back in 2019 by flipping a multifamily, double-wide townhouse after getting the necessary approvals and permits for a single-family conversion \u2014 and without actually starting any of the gut renovations. (The buyers of that Frankenmansion<\/a>, who turned out to be members of the Soros family, are now dealing with the aforementioned construction headaches, including neighbors airing<\/a> their grievances in the local press<\/a> about all the noise and dust.)<\/p>\n Or Huck could just be a bit weary of home renovations in general. He\u2019s done his fair share of them: Both his West Village duplex<\/a> and his Montauk beach house<\/a> have gotten serious makeovers in the past several years. Something a little more turnkey wouldn\u2019t be the end of the world.<\/p>\n \n Huck\u2019s townhouse was set-up as a multifamily building, and the lush backyard view from the open-concept kitchen, as seen in this old listing photo from January 2026, added to the triplex\u2019s appeal. \n The vaulted skylights in the townhouse, as seen in this old listing photo from January 2026, add an airiness to the top floor that a new owner would likely want to preserve. Sign Up for the Curbed Newsletter<\/p>\n A daily mix of stories about cities, city life, and our always evolving neighborhoods and skylines.<\/p>\n Vox Media, LLC Terms and Privacy Notice<\/p>\n![](\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/09\/ff03c7f95786c822efa8385bb63495fcd1-23-West-12th-Street-1.rvertical.w570.jpg\")
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\n Photo: R New York\n <\/p>\n![](\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/09\/fbbe6ecada174e7dd862e8eff966ae7c5d-23-West-12th-Street-3.rhorizontal.w700.jpg\")
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\n Photo: Compass\n <\/p>\n![](\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/09\/6f65c46240a9d1f4dfbcf8e37e23399a25-23-West-12th-Street-4.rhorizontal.w700.jpg\")
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\n Photo: Compass\n <\/p>\n