{"id":363822,"date":"2026-10-03T21:10:30","date_gmt":"2026-10-03T21:10:30","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ny\/363822\/"},"modified":"2026-10-03T21:10:30","modified_gmt":"2026-10-03T21:10:30","slug":"lucia-pizza-reveals-upper-west-side-opening-date-see-inside-the-shop","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ny\/363822\/","title":{"rendered":"Lucia Pizza Reveals Upper West Side Opening Date: See Inside the Shop"},"content":{"rendered":"<p>                        <a href=\"https:\/\/www.westsiderag.com\/wp-content\/uploads\/2026\/10\/Lucia1-scaled.jpg\" rel=\"nofollow noopener\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-106758\" src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/10\/Lucia1-1024x768.jpg\" alt=\"\" width=\"1024\" height=\"768\"\/><\/a>Lucia Pizza on the Upper West Side. Photo by Nora Wesson.<\/p>\n<p>By Nora Wesson<\/p>\n<p>Upper West Siders only have a few more days to wait for Lucia Pizza, as the popular brand puts the finishing touches on its new restaurant near Lincoln Center.<\/p>\n<p>The pizzeria\u2019s co-owner Dylan Schwartz described the incoming pizza shop to West Side Rag as \u201cmore than just a place to eat.\u201d<\/p>\n<p>Signage has been up for more than a month, heralding the arrival of the <a href=\"https:\/\/www.westsiderag.com\/2026\/08\/12\/upscale-lucia-pizza-aims-to-become-upper-west-side-staple-following-fall-opening\" target=\"_blank\" rel=\"noopener nofollow\">city\u2019s fifth Lucia outpost<\/a> at 159 Columbus Avenue between West 67th and 68th streets.<\/p>\n<p>So, when will the new Upper West Side pizzeria open?<\/p>\n<p>Monday, October 5, according to Schwartz, who also co-owns the popular Upper East Side outpost of Lucia.<\/p>\n<p>\u201cEven though there\u2019s no seats, I still want it to be a place that people think of to come and have a slice and a little respite from their day,\u201d Schwartz, 45, explained of the Upper West Side storefront\u2019s smaller space, which does not allow for tables and chairs, though three standings bars will accommodate around 12 customers.<\/p>\n<p>\u201cA little escape from the daily grind,\u201d he added.<\/p>\n<p>While Lucia\u2019s Upper West Side location might be on the smaller side, Lucia regulars will recognize its signature slices, crafted from slow-fermented dough, and finished with fresh basil, shavings of Pecorino Romano cheese, and olive oil imported from Sicily. The slices do not feel heavy or dense, reflective of the brand\u2019s name, which means \u201clight\u201d in Italian.<\/p>\n<p>Lucia might not be open yet on the Upper West Side, but Schwartz shared photos with WSR of the inside of the shop.<\/p>\n<p><a href=\"https:\/\/www.westsiderag.com\/wp-content\/uploads\/2026\/10\/Inside-scaled.jpg\" rel=\"nofollow noopener\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-106759\" src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/10\/Inside-1024x768.jpg\" alt=\"\" width=\"1024\" height=\"768\"  \/><\/a>Photo by Nora Wesson.<\/p>\n<p>Glass display cases sit atop dark green counters, with space for customers to stand on grey terrazzo-tiled floors.<\/p>\n<p>Metal shelves soon to be lined with pizza boxes hang above the register, and in front of an open preparation area, allowing visitors to see their orders being made, while a larger kitchen is also visible toward the back of the shop.<\/p>\n<p><a href=\"https:\/\/www.westsiderag.com\/wp-content\/uploads\/2026\/10\/Inside2-scaled.jpg\" rel=\"nofollow noopener\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-106760\" src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/10\/Inside2-1024x768.jpg\" alt=\"\" width=\"1024\" height=\"768\"  \/><\/a>Photo by Nora Wesson.<\/p>\n<p>Pale yellow walls give way to narrow silver metal eating bars along two walls and the large window.<\/p>\n<p>Outside, the restaurant\u2019s burgundy awning is already up, just under the hand-painted sign reading \u201cLucia Pizza of the Upper West Side\u201d in red and yellow paint against a cream-colored background, with dark green trim.<\/p>\n<p>\u201cIt creates something unique, and I don\u2019t want to say homey, but it separates us from your choices for lunch or dinner that are kind of more corporate,\u201d Schwartz said.<\/p>\n<p>The new slice shop\u2019s storefront once belonged to a Starbucks. The co-owner also noted that the same artist designed and painted the signage for all of the brand\u2019s shops.<\/p>\n<p>\u201c[Lucia\u2019s is something truly born from the city, and also a throwback to another era [when] hand-painted signs were more prevalent,\u201d he added. \u201cWe like to think that we try to maintain that same integrity that those businesses from yesteryear, that were around for 50-plus years or whatever, had.\u201d<\/p>\n<p>He and the team hope that Lucia will one day become one of those longstanding neighborhood fixtures. Outside the Upper West Side, pizza lovers can find the pizzeria in SoHo, Gramercy, Sheepshead Bay, and on the Upper East Side.<\/p>\n<p>The new shop will open at 11 a.m. on Monday, with its full menu of slices available. Customers looking for delivery will have to call directly for the first week, but service through third-parties like Seamless and UberEats will begin after that. The restaurant does not deliver individual slices, only pies, though slices can be added on to pie orders.<\/p>\n<p>\u201cI think that [it\u2019s] really important to have \u2013 what\u2019s the word \u2013 a symbiotic relationship between the customer base and the store because then it becomes more than just a place to eat; it becomes a social hub too,\u201d Schwartz said, detailing his goal of developing relationships with regulars, learning their names, and weaving Lucia Pizza into the fabric of the community.<\/p>\n<p>\u201cEven though the store will be crazy sometimes when it\u2019s busy, I want [customers] to feel like they\u2019re getting a little bit of a reprieve from whatever they got going on in life,\u201d Schwartz explained. \u201cTo be able to indulge in some pizza, and a welcoming environment.\u201d<\/p>\n<p>Lucia Pizza will serve up slices Monday through Saturday from 11 a.m. to 10 p.m., opening an hour later on Sundays.<\/p>\n<p>Subscribe to West Side Rag\u2019s FREE email newsletter <a href=\"https:\/\/westsiderag.us6.list-manage.com\/subscribe?u=5772ebf2a0a585445f1188785&amp;id=f50755d5f9\" rel=\"nofollow noopener\" target=\"_blank\">here<\/a>. And you can Support the Rag\u00a0<a href=\"https:\/\/www.westsiderag.com\/support-west-side-rag\" target=\"_blank\" rel=\"noopener nofollow\">here.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Lucia Pizza on the Upper West Side. Photo by Nora Wesson. By Nora Wesson Upper West Siders only&hellip;\n","protected":false},"author":2,"featured_media":363823,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[9,24,63,122,124,123],"class_list":["post-363822","post","type-post","status-publish","format-standard","has-post-thumbnail","category-queens","tag-new-york","tag-new-york-city","tag-nyc","tag-queens","tag-queens-headlines","tag-queens-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/363822","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/comments?post=363822"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/363822\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media\/363823"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media?parent=363822"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/categories?post=363822"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/tags?post=363822"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}