Sweetgreen x Katz\u2019s Deli \u201cLES Pastrami Salad\u201d
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For one day only, Katz\u2019s carving station will pop-up at Sweetgreen\u2019s newest NYC restaurant for an exclusive menu experience.<\/p>\n
LOS ANGELES, October 15, 2025–(BUSINESS WIRE<\/a>)–Sweetgreen<\/a>, the mission-driven restaurant brand connecting more people to real food, is bringing a one-of-a-kind NYC moment to the Lower East Side. On Saturday, October 18, from 12\u20133 p.m., the iconic Katz\u2019s Delicatessen<\/a>, an institution in New York City since 1888, will pop-up with its signature carving station at Sweetgreen\u2019s new Lower East Side location (167 Orchard Street), serving hot, fresh slices of Katz\u2019s world-famous pastrami atop a co-created Sweetgreen x Katz\u2019s Deli “LES Pastrami Salad.”<\/p>\n A deli classic reimagined, the collab salad features crisp romaine and arugula, pickled red onion, tomatoes, fresh dill, Katz\u2019s hand-carved pastrami, rye breadcrumbs, a Katz\u2019s house-cured pickle spear, and Sweetgreen\u2019s housemade Thousand Island dressing made in house. It\u2019s everything you love about a Katz\u2019s sandwich, reinterpreted the Sweetgreen way.<\/p>\n Guests that purchase the “LES Pastrami Salad” in-store will also receive an exclusive Sweetgreen x Katz\u2019s Deli collab hat, a collector-worthy keepsake from this one-day-only celebration, while supplies last. Limit one per person.*<\/p>\n “New York has shaped Sweetgreen from the very first store we opened here, and partnering with Katz\u2019s, a place built on craft, care, and timeless flavor, feels like coming full circle,” said Nicolas Jammet, Sweetgreen Co-Founder and Chief Concept Officer. “We both believe in doing things the right way, even when it takes longer, and this collaboration brings that shared love of real food to life in a fresh, unexpected way.”<\/p>\n “The Lower East Side is home for us, so it made perfect sense to bring this collaboration with Sweetgreen to life right here,” said Jake Dell, owner of Katz\u2019s Delicatessen. “We love how they reimagined our classic pastrami sandwich as a fresh, flavorful salad. It\u2019s a fun new way to enjoy a Katz\u2019s favorite while welcoming Sweetgreen to the neighborhood.”<\/p>\n This opening marks a new chapter in Sweetgreen\u2019s New York story. Since launching its first NYC location in Manhattan\u2019s NoMad neighborhood 12 years ago, the city has grown to become Sweetgreen\u2019s largest market, with 40 restaurants\u2014including three of the newest (Queens\u2013Forest Hills, Brooklyn\u2013Park Slope, and Manhattan\u201323rd & Park). The Lower East Side location at 167 Orchard Street becomes restaurant No. 41 in NYC, anchoring Sweetgreen even deeper in the city\u2019s vibrant food culture.<\/p>\n The Sweetgreen x Katz\u2019s collab bowl will be available exclusively during the October 18 event at the Lower East Side location from 12-3 pm.<\/p>\n *For the Sweetgreen x Katz\u2019s Deli collab hat, limit one per person. Offer valid in-store only, while supplies last. On October 18, 2025, from 12:00 p.m. to 3:00 p.m. local time, customers at our Lower East Side location (167 Orchard Street) who make an in-store purchase of the LES Pastrami Salad and present their receipt will receive one complimentary hat, subject to availability. No substitutions. Offer is non-transferable and has no cash value.<\/p>\n About Sweetgreen:<\/p>\n Sweetgreen (NYSE: SG) is on a mission to build healthier communities by connecting people to real food. Since 2007, the brand has reimagined what fast food can be: fresh, flavorful, and built on real relationships with growers. Born at the farmers market, Sweetgreen\u2019s supply chain now spans the country, still rooted in relationships with local farmers and growers. That foundation continues to guide its seasonal, chef-crafted menus across more than 260 locations nationwide, creating spaces where food, people, and purpose come together.<\/p>\n About Katz\u2019s Delicatessen<\/p>\n Katz\u2019s Delicatessen is an iconic restaurant serving traditional Jewish deli fare in NYC\u2019s Lower East Side. Since 1888, Katz\u2019s pastrami and corned beef sandwiches have been the gold standard for an ‘authentic’ NYC deli experience, thanks to Katz’s emphasis on traditional slow-curing processes and hand-carved slicing techniques. Today, Katz’s serves thousands of hungry customers daily and ships their deli classics nationwide. Katz’s storefront is considered a NYC landmark and is a popular destination among locals, tourists, and celebrities. For more information, visit www.katzsdelicatessen.com<\/a>.<\/p>\n View source version on businesswire.com: https:\/\/www.businesswire.com\/news\/home\/20251015702066\/en\/<\/a><\/p>\n Contacts<\/p>\n Sweetgreen Contact: The Brand Guild
Rebecca Nounou
press@sweetgreen.com<\/a><\/p>\n
sweetgreen@thebrandguild.com<\/a><\/p>\n