{"id":373205,"date":"2026-10-14T19:56:35","date_gmt":"2026-10-14T19:56:35","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ny\/373205\/"},"modified":"2026-10-14T19:56:35","modified_gmt":"2026-10-14T19:56:35","slug":"mimis-and-magnolia-bakery-collaborates-on-new-mimis-menu-item","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ny\/373205\/","title":{"rendered":"Mimi\u2019s and Magnolia Bakery collaborates on new Mimi\u2019s menu item"},"content":{"rendered":"

National Dessert Day arrives at last, and this year, two of New York\u2019s dessert favorites are giving dessert lovers a reason to celebrate.\n<\/p>\n

The team behind the viral Australian frozen yogurt brand Mimi\u2019s has teamed up with Magnolia Bakery to transform a limited-edition banana-pudding frozen yogurt\u2014a collaboration built around nostalgia, New York\u2019s food culture, and dessert.\u00a0<\/p>\n

The flavor launched on Oct. 2, just in time for National Dessert Day on Oct. 14. For Mimi\u2019s, this partnership marks a milestone: it\u2019s a fully co-developed flavor with another brand!<\/p>\n

\u201cIt\u2019s a big moment for us,\u201d Amber Linz, CEO and founder of Mimi\u2019s, said. \u201cMagnolia Bakery\u2019s Banana Pudding has been a New York classic for decades. Bringing two NYC favorites together felt like the right way to do our first proper co-developed flavor.\u201d<\/p>\n

There was also a personal connection behind the partnership.\n<\/p>\n

\u201cI have also personally been OBSESSED with Magnolia Bakery\u2019s banana pudding since moving to the States two years ago, so this is truly a dream collaboration,\u201d Linz said.<\/p>\n

The goal was simple \u2014 make the first spoonful immediately recognizable to anyone who already knows the original. The flavor is taken from the components that have made Magnolia Bakery\u2019s banana pudding a favorite: creamy vanilla pudding, bananas, and vanilla wafers.\u00a0<\/p>\n

\u201cWe want that first bite to taste like Magnolia Bakery\u2019s Banana Pudding, but in Frozen Yogurt form,\u201d Linz said. \u201cTheir Banana Pudding is all about creamy vanilla pudding, fresh bananas, and vanilla wafers, and we wanted the flavor to have that same sweet, comforting feeling people know and love.\u201d<\/p>\n

But for those who believe there is no such thing as too much banana pudding, the collaboration goes one step further. Magnolia Bakery\u2019s actual banana pudding is available on the toppings bar at all three Mimi\u2019s locations, with fresh batches delivered directly to the stores.<\/p>\n

Mimi recommends pairing the Banana Pudding Frozen Yogurt with a scoop of the original pudding.\u00a0\n<\/p>\n

Since its debut, Linz said Banana Pudding has rivaled its Signature Tart as one of the shop\u2019s top-performing flavors. Banana was already one of Mimi\u2019s most requested flavors before the collaboration, and customers appear to have embraced its arrival.\u00a0<\/p>\n

The partnership also taps into something both desserts share: nostalgia.\n<\/p>\n

\u201cNostalgia was always going to be part of it,\u201d Linz said. \u201cBanana Pudding and Frozen Yogurt both carry a lot of memories for people, whether it\u2019s a first trip to Magnolia Bakery or a late-night Frozen Yogurt run.\u201d<\/p>\n

\"Frozen<\/a>Frozen yogurt from Mimi\u2019s.Photo by Bridgette Leahy<\/p>\n

That sense of familiarity is part of what makes the collaboration work. Rather than simply putting two names on one product, the brands developed the flavor together, while Magnolia Bakery brought its original banana pudding directly into the experience.<\/p>\n

For Magnolia Bakery, the timing made sense, too.\n<\/p>\n

\u201cFall is comfort-food season, and nothing says comfort like Banana Pudding,\u201d the bakery said. \u201cLaunching while the weather\u2019s still nice enough for Frozen Yogurt gives us the best of both worlds.\u201d<\/p>\n

The collaboration arrives as food partnerships continue to become social media events in their own right, but Linz says that creating something photogenic or viral was never the primary goal.<\/p>\n

\u201cFor us, it\u2019s never about creating a viral moment for the sake of it,\u201d Linz said. \u201cThe excitement happens organically when you create something people genuinely love and want to share.\u201d\u00a0<\/p>\n

Instead, Linz says its focus remains on the product itself, using high-quality, all-natural ingredients to create frozen yogurt that is light and refreshing while remaining creamy. The collaboration also reflects the larger identity Mimi\u2019s hopes to build beyond the frozen yogurt cup.<\/p>\n

\u201cAt Mimi\u2019s, we\u2019re building something that\u2019s about so much more than frozen yogurt,\u201d Linz said. \u201cWe want to create a brand that brings people together and makes every day feel a bit more joyful.\u201d It is also a distinctly New York kind of collaboration: taking something familiar, combining it with another local favorite, and giving customers a new reason to seek it out.<\/p>\n

\u201cNew Yorkers love their local favorites, and they love discovering something new,\u201d Linz said. \u201cWe think the future of dessert in the city is about NYC brands coming together to create experiences that feel special and worth seeking out.\u201d<\/p>\n

And if customers get attached to the flavor before it disappears? Mimi\u2019s isn\u2019t ruling anything out.\n<\/p>\n

\u201cNever say never!\u201d Linz said when asked whether Banana Pudding could eventually become a permanent flavor. \u201cThe response to this flavor has been incredible.\u201d<\/p>\n

For now, the collaboration is scheduled to stick around only through Nov. 2. As for the three words Mimi uses to describe it?\n<\/p>\n

\u00a0\u201cCreamy. Nostalgic. Iconic.\u201d\n<\/p>\n

For more information visit mimis.nyc<\/a>. Mimi\u2019s is located on 231 Lafayette Street,<\/a> 84 University Pl<\/a>, and 997 Lexington Avenue<\/a>.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"National Dessert Day arrives at last, and this year, two of New York\u2019s dessert favorites are giving dessert…\n","protected":false},"author":2,"featured_media":373206,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[14851,137439,2754,9,11,10,63],"class_list":["post-373205","post","type-post","status-publish","format-standard","has-post-thumbnail","category-new-york","tag-magnolia-bakery","tag-mimis","tag-national-dessert-day","tag-new-york","tag-new-york-headlines","tag-new-york-news","tag-nyc"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/373205","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/comments?post=373205"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/373205\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media\/373206"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media?parent=373205"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/categories?post=373205"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/tags?post=373205"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}