{"id":96533,"date":"2026-01-11T17:32:24","date_gmt":"2026-01-11T17:32:24","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ny\/96533\/"},"modified":"2026-01-11T17:32:24","modified_gmt":"2026-01-11T17:32:24","slug":"achieving-the-american-dream-immigrant-owner-of-staten-island-barber-shop-honored-with-business-leadership-award","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ny\/96533\/","title":{"rendered":"\u2018Achieving the American Dream:\u2019 Immigrant owner of Staten Island barber shop honored with business leadership award"},"content":{"rendered":"<p class=\"article__paragraph article__paragraph--left\" id=\"NN57AKDWXBB2TEQZUCHMQCFNVE\">Emilio Larrosa, owner of Vincent\u2019s Barber Shop, paved his own way to success, commandeering every opportunity at his disposal to shape his family\u2019s lives and bring joy to his community.<\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"7Z52IALAVJEXRP6T5EXWFDXONU\">Originally from Uruguay, Larrosa immigrated to the United States in the early 2000s in search of the American Dream and a better future for his family. Growing up in Uruguay, Larrosa held various odd jobs, ranging from a train mechanic and licensed film operator at movie theaters to a short stint as a local police officer, before finding his true passion of hairdressing.<\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"IRSZVHCWFVFCTJMWXDX3UUZHTY\">In his early 20s, while still in Uruguay, Larrosa attended barber school, and shortly after, he started his first job as a barber. By 31, Larrosa was the manager of a barber shop that specialized in children\u2019s haircuts. While managing the shop, Larrosa also performed house calls for customers that were unable to come into the barber shop.<\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"IPNRKLB7WRFSHNYNQFKQ2EHN3M\">\u201cI visited many homes and hospitals, most times via public transport, and although the hours were very long, it gave me a sense of gratitude,\u201d reminisces Larrosa. \u201cAt that point, I was juggling work and raising a family. My wife and I had two little kids, and they gave me the push to keep going and strive for more. It was around then that I was reconnected with Vincent Rodio, the previous owner of Vincent\u2019s Barber Shop, while he was vacationing in Uruguay.\u201d<\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"W62H5WUKMZANJKL77V6Y2ZTMUM\">Rodio, originally from Italy, immigrated to Uruguay at a very young age, where he learned how to become a barber and opened his first namesake shop, Vincent\u2019s Barber Shop. Upon moving to the United States in the 1980s and settling in Staten Island, Rodio was presented with the opportunity to purchase a barber shop from two local barbers looking to retire. The shop, located at 613 Bay St., had been open since 1959 and was already a Stapleton anchor. Rodio seized the opportunity and renamed the store, establishing the legacy of Vincent\u2019s Barber Shop on Staten Island.<\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"B2BRUVSWTBC55J6NVKSL4HMKVE\">As a child in Uruguay, Larrosa always went to Rodio\u2019s first store, the original Vincent\u2019s Barber Shop, to get his hair cut, and he had fond memories of Rodio and his shop. Around a decade later, while Larrosa was working at the children\u2019s barber shop, Rodio stopped by the shop on a trip from the United States and offered Larrosa a position in his barber shop on Staten Island. While incredibly honored, Larrosa declined the offer, as he and his wife had just welcomed their first child. Many years later, when the economy in Uruguay began to weaken, Larrosa reconsidered Rodio\u2019s proposal.<\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"6UNNBAT2TRGKFH7ETSKTDG3OQA\">\u201cA customer came in and mentioned that he was on his way to New York, and I decided to ask if he would drop a letter in the mail for me once he arrived. He said he would gladly do so, and I quickly wrote to Vincent to let him know about my interest in joining him,\u201d says Larrosa. \u201cI had written the wrong address for Vincent, and the letter was never meant to get there, but my customer decided to double check the address, corrected it, and got it to Vincent. Had he not double checked that, I probably would not be sitting here today. Vincent reached out, asked me to get my passport as soon as possible, and the rest is history.\u201d<\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"5WT2UQDLXBDOPIOB3DVYCFSL4U\">Larrosa happily accepted Rodio\u2019s second offer of employment, and he and his family migrated to Staten Island. Climbing the ranks over the years and earning Rodio\u2019s trust, Larrosa quickly made himself indispensable at the shop. When it was time for Rodio to retire, he went straight to Larrosa and asked him if he would consider buying Vincent\u2019s Barber Shop, and Larrosa couldn\u2019t refuse.<\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"KD2WZ3OTT5DWHCW2KSOBO3JDEQ\">\u201cI came to Vincent\u2019s Barber Shop not knowing the language; I just had a dream of being able to create a good future for my family. As tough as it is to leave everything behind and start anew, it was the most rewarding challenge that I have ever faced. I am forever grateful to Vincent for giving me this opportunity, trusting me, and guiding me on the right path,\u201d emphasizes Larrosa. <\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"7L3R3QKTWJDURJK37IIGTC5R6Y\">\u201cThis profession has opened many doors for me and allowed me to be where I am today. Thanks to barbering, I was able to achieve my American Dream, become a homeowner and business owner, and give my sons a good education,\u201d says Larrosa. \u201cSeeing them become successful professionals has been the one thing that I am most proud of, as it reminds me that my efforts paid off and I was able to serve as a role model for them.\u201d<\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"EUDDTXWCCJACHB7DDYJVXC4V2U\">Vincent\u2019s Barber Shop has been a Stapleton favorite since its inception, and its reputation only grew with Larrosa at the helm. Larrosa keeps his shop door open, welcoming friends, students, and community members to stop in at their leisure, always with a smile on his face. During his time on Staten Island, Larrosa has seen entire families and generations come through the store. <\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"VWSI3ZMMVVCINFVI5KANDTVTBU\">\u201cI see new faces come in all the time, but there are also customers who still visit the barber shop just as they\u2019ve been doing for decades, and they pass that loyalty on to their families,\u201d says Larrosa. \u201cI have customers that started with me over 20 years ago who came in as kids, and now they\u2019re all grown and bringing in their own kids. That\u2019s some of the growth that we, as barbers, love to see.\u201d<\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"PGWF2WEQMRGMHGY5JNVKY2NKWU\">Larrosa spends most of his time in Vincent\u2019s Barber Shop, making his customers more like family than anything else. In his many roles over the years, Larrosa has also mentored young barbers, guiding them on the right path and helping to start their careers.<\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"J4NSC2CKSBFYLBSLMT3OEIKJDU\">\u201cBeing a barber definitely allows you to create a special bond with your customers. Not a day goes by that I don\u2019t find myself laughing with my customers as we talk, joke around, and have a good time while they\u2019re getting their hair cut,\u201d adds Larrosa. \u201cA couple of years ago, I noticed skin irregularities in two separate customers while giving them haircuts. Because of my personal relationship with my customers, I felt comfortable voicing concerns and advised them to see a doctor. They came back a few weeks later thanking me because they both had cancer diagnoses.\u201d<\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"UGQJHXCM5NHTBK3QORFY2DFP6M\">For his accomplishments, Emilio Larrosa is being honored with a Louis R. Miller Business Leadership Award, which he will receive in the Established Businessperson category. The awards, which are presented by the Staten Island Chamber of Commerce and the Staten Island Advance, honor the memory of Louis R. Miller, a businessman and West Brighton resident who was also a community leader.<\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"6Z76YK2IYFEILFWT7XDQ3KMVPM\">\u201cI was lucky enough to have a helping hand when I needed It, which allowed me to be where I am today,\u201d emphasizes Larrosa. \u201cSo whenever I can extend myself to help someone in need, I do not think twice. And I think that is how business owners can make a change in the community. After all, helping one another is what makes our community as strong as it is.\u201d<\/p>\n<p>Quick facts about Emilio Larrosa<\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"ODEMZVORURAS3AJQCKOKO7CURA\">Current occupation and title: Barber and owner of Vincent\u2019s Barber Shop<\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"QC3SQ7MXZVCTTHP7SHCS2DDTMA\">Hometown: Grant City <\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"IIP5LJ75XVGXRKHN2CYRE3KOJ4\">Past occupations and titles: Licensed film operator, police officer, train mechanic. <\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"NBONW5KGENACLPIMEKA5RVN26Y\">Community involvement: Volunteered at institutions such as Staten Island University Hospital, Carmel Richmond Nursing Home, and Seaview Rehabilitation Center <\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"OQERW3T4JBFPZE6JBGOP2RE27Y\">Some of my life goals include:\u202fProviding my kids with a good education and future, raising a good family, owning a home, All of which I have accomplished with hard work <\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"PDFIZI6EDRHC3B2EQUUW56G5VI\">The best part of my job:\u202fBuilding relationships with my customers is definitely the best part of the job. Over the years, there have been many people that have sat on my chair which I consider close friends. I have seen families grow, kids become adults, get married, and I have been lucky enough to see customers from 20+ years ago grow up, become parents, and now their kids come to see me. <\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"AIG2P2HNNVFFHFZGYUNKMXCLFI\">The most difficult part of my job: I would say the long hours (are the hardest part.) For a long period of time, after I had migrated to the United States, my days were from 8 a.m. to almost 8 p.m., Monday through Sunday. At that time, it was what needed to be done to make sure we had a comfortable living and to grow my name as a barber. <\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"LPJA77JV6JGJ3BXTBI3QXBO4JQ\">My life philosophies: Always help someone when they are in need, hard work always pays off, and try not to take things too seriously and only worry about\u202fwhat you can control. The older I get, the last one seems to apply the most. <\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"QBD2R6D54NEVTKZABMO6FKAV7M\">I am most proud of:\u202fHaving achieved the American Dream, seeing both of my kids be the first college graduates in my family, and seeing them settle into successful careers. My oldest has a masters degree and works for New York State, and my youngest went on to become a veterinary doctor. <\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"6HXSDGXXDJHWLIFNA3TQ6TDNZY\">Something that no one knows about me: I used to play the guitar in a band when I was young. <\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"LF3KKFDJVVAYLNKCEN2QEACKSA\">The quality I like best about myself: I would say I am definitely a hard worker. This quality allowed me to focus on my dreams and not give up regardless of how hard things got. It is something I wanted my kids to take from me, to see that things do happen when you work hard and always put your best foot forward. <\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"JAGLC5RCSBAWJBTNKXZIOBATEU\">Personal interests and hobbies: I love gardening with my wife on my days off, I like watching soccer, I used to run and did four NYC Marathons with my oldest son. (He is faster than me, but I definitely had more fun than he did). <\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"T6A2JEXNBFBFPNIZQKBHK2LVQM\">I laugh at: My pets, we have two cats at home that never stop doing things worth a good laugh. <\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"3PUTSOAZMNBFPL7YC3HU6IQQNM\">I am really good at: I would say cutting hair. After all I wouldn\u2019t have lasted that long in this profession if I wasn\u2019t. <\/p>\n<p class=\"article__paragraph article__paragraph--left\" id=\"ZAGQGU2SURG7BC2U7KINUOIJ7U\">I admire: My wife. Over the decades we have been together, I can say that the reason I am where I am is because of her. Her selfless and loving personality was always there to support me, to keep me fighting and to never give up. She built this family as I spent long hours at work, and she always greeted me with a smile. She is always looking out for me and the kids and never stops working to make sure that we always have what we need. I can say that I am very lucky to have such a strong woman next to me, and words cannot express how lucky I am as a man to have her by my side. She has been our rock through the most difficult of times. <\/p>\n","protected":false},"excerpt":{"rendered":"Emilio Larrosa, owner of Vincent\u2019s Barber Shop, paved his own way to success, commandeering every opportunity at his&hellip;\n","protected":false},"author":2,"featured_media":96534,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39],"tags":[9,24,63,134,136,135],"class_list":{"0":"post-96533","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-staten-island","8":"tag-new-york","9":"tag-new-york-city","10":"tag-nyc","11":"tag-staten-island","12":"tag-staten-island-headlines","13":"tag-staten-island-news"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/96533","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/comments?post=96533"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/96533\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media\/96534"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media?parent=96533"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/categories?post=96533"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/tags?post=96533"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}