In Wednesday’s (3/25) Pittsburgh Post-Gazette, Chloe Jad writes, “Dylan Naroff raised his 171-year-old violin and began to play his own arrangement of the Steelers’ hype song—‘Renegade’ by Styx—Tuesday morning at Pittsburgh International Airport. He wore a T.J. Watt jersey. But moments later, a hologram of Mr. Naroff—in full concert attire—appeared behind him, and it began playing a far different tune (Tchaikovsky). ‘Holograms are just another way to tell a story,’ said Joe Zeff of Downtown-based Joe Zeff Design. ‘And have I got a story for you, and for the hundreds of thousands of visitors who will pass through this building next month for the NFL Draft.’ From now until April 30, Symphony musicians in holographic form will appear on a 6-foot-tall black box in the airport’s new terminal…. Melia Tourangeau, president and CEO of the Pittsburgh Symphony Orchestra, said the hologram performances, blending technology and art, create an invitation to explore the city. ‘Our orchestra has long served as a cultural ambassador for the city… Today, we’re extending that role in a new and unexpected way’ … The dark box came alive with performances from Mr. Naroff, the assistant concertmaster for the Pittsburgh Symphony Orchestra, Rhian Kenny, principal piccolo, and Douglas Rosenthal, associate principal trombone.”
