The Oley Valley Community Fair has always been powered by tradition, volunteerism and hometown pride — and its new publicity co‑chairs, Madeline Schoener and Anna Glick, embody all three.
Both women grew up in the Oley Valley, shaped by families deeply woven into the community, and have now step forward to help guide one of Berks County’s most beloved annual events.
Schoener, the former Madeline Kauffman, grew up in Oley, graduated from Oley Valley High School in 2018, and today lives in town with her husband, William. Her family’s involvement stretches back to the very beginning — her great‑great‑grandfather Warren Levengood helped start the fair, and her grandfather, Daniel Levengood, has attended every single one. Schoener jokes that her fair attendance began at 1 month old, and she’s been helping ever since.
As she moved through school, she found her niche behind the camera, taking photos and creating the annual Facebook countdown that fairgoers now look forward to each year.
“I always wanted to take on a more involved role,” she said.
When asked to help with publicity a few years ago, she didn’t hesitate. Now a CPA with Simon Lever, a Lancaster County-based advisory, tax, and accounting firm, Schoener balances her professional life with coordinating advertisements, billboards and live broadcasts with local radio stations WEEU and WIOV.
But her favorite part remains watching her grandfather’s joy — especially when he’s “directing traffic” at the milkshake stand.
“Getting to continue being a part of something that has been a part of my family for generations is one of the most incredible experiences,” Schoener said. “The three days of the fair are my favorite days of the year and I look forward to continuing the tradition for years to come.”
For Glick, the fair has always marked the unofficial start of fall.
Born and raised in the Oley Valley, she attended the district from fourth grade through graduation, participating in chorus, theater, and volunteer club. Today she’s the COO of Glick’s Greenhouse, the fourth generation involved in the family business that has served the community since 1973.
Glick has spent countless fairs running the greenhouse booth, chatting with familiar faces and savoring milkshakes between strolls through the art building. One of her favorite memories, though, came from anonymity — the year she donned the Dutchie the Cow mascot suit and wandered the grounds taking photos with visitors who had no idea who was inside.
“Having grown up in the Oley Valley and having a local family business, there is always someone you know and can chat with around every corner,” she said.
Now, as publicity co‑chair, she handles the creative side: designing brochures, billboards and advertisements, and coordinating closely with Schoener on radio spots and newspaper outreach. The role also reunites her with Schoener, her longtime high school friend.
Together, the pair blend legacy and fresh energy — Schoener with her generational ties and behind‑the‑scenes experience, Glick with her design skills and business‑minded approach. Their goal is to keep the fair’s spirit thriving while helping it reach new audiences.
The Oley Valley Community Fair has always been a place where neighbors gather, families reconnect and traditions endure. With two home-grown women now steering publicity, the fair’s story — and its future — appears to be in good hands.