LCA to get millions of dollars in funding for lead service line replacement in Allentown, as it introduces new logo | Lehigh Valley Regional News

ALLENTOWN, Pa. – Lehigh County Authority said it is getting more than $15 million to help it replace about 1,000 lead service lines in Allentown.

LCA said it is scheduled to close on $15.44 million in funding through the Pennsylvania Infrastructure Investment Authority to advance the next phase of lead service line replacement in the city.

The funding includes an $8.2 million grant that will help reduce the financial impact of the public health investment on city water customers, LCA said in a news release.

LCA said the PENNVEST investment will support the replacement of about 1,000 lead service lines, along with additional investigations to identify unknown service line materials.

The project represents the next phase of LCA’s ongoing commitment to reducing lead exposure, strengthening drinking water infrastructure, and protecting public health throughout Allentown, LCA said.

Lehigh County Authority also announced a new public-facing name and logo. The organization said the logo is designed to help customers and community members across the Lehigh Valley more easily recognize the organization.

LCA said the new log will also help residents understand the essential water and wastewater services it provides.

The new logo does not represent a change in the organization’s mission, services or legal name, LCA said.

Lehigh County Authority will remain the organization’s legal name where required, the organization said.

The public-facing name LCA WaterWorks will increasingly appear on customer communications, digital platforms, vehicles, uniforms, signs and other public-facing materials, according to the news release.

LCA said updates to vehicles, signs, uniforms, bills, and other materials will occur gradually as part of normal replacement cycles.

“This is much more than a new name and logo,” said Liesel Gross, Chief Executive Officer of Lehigh County Authority. “LCA WaterWorks gives us a clearer way to show who we are, what we do and why our work matters. Our mission and services remain the same, but our new identity will help the public more easily recognize the employees, information and infrastructure they rely on every day.”

LCA said it debuted the new logo after a research and engagement process.

The organization said the process included employee survey responses, customer survey and stakeholder input, focus groups, Board of Directors feedback, and a review of peer and industry utilities.