BETHLEHEM, Pa. – A popular bakery, offering specialty cakes, cupcakes, cookies and more, is making moves in Northampton County.

Crumbs Cake Studio, specializing in thoughtfully crafted, custom designed cakes and desserts for every occasion, will hold a soft reopening on Thursday, Nov. 5, at its new, larger location at 817 Linden St. in Bethlehem, owner and head cake designer Felicia Rodriguez told 69 News.

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Crumbs Cake Studio has moved to a new, larger location at 817 Linden St. in Bethlehem.

Ryan Kneller

The bakery’s forthcoming location was previously home to a Papa John’s pizza shop, which closed in 2020.

Crumbs Cake Studio, which opened in late 2021, held its last day of business at its original spot at 836 Linden St. – located across the roadway – in late August.

Rodriguez moved the business primarily for more space.

“I’m super excited because our new space will be bigger, allowing us to offer more of a variety and also do larger custom orders,” Rodriguez said. “It’s just an overall great space with central A/C, a walk-in cooler and a bit of off-street parking in the back, too.”

Rodriguez, a 2014 Freedom High School graduate, studied business at Northampton Community College.

She traces her love of baking back to her childhood, when she would bake alongside her mother and grandmother.

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Crumbs Cake Studio

When she had her own daughter, she began making her birthday cakes and eventually took on the role of local “cake lady,” making baked goods for friends, neighbors and relatives.

“It just kind of snowballed from there, and now here I am with own shop, which I’m so thankful for,” Rodriguez said.

Rodriguez brings clients’ tasty visions to life by crafting edible works of art in the form of eye-catching tiered cakes, cakes with movie and TV character themes and more.

Some of her most popular selections are letter- and number-shaped cakes topped with fresh fruit, flowers, macarons and more.

She also offers walk-in/counter hours for individuals looking to purchase a sweet treat on-the-spot.

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Crumbs Cake Studio

Counter selections rotate, but popular picks include cookies such as s’mores, brown butter and triple chocolate, along with a variety of cupcakes, macarons and brownies.

“We’ve mostly been open on the weekends, but we’ll have expanded hours at the new spot,” Rodriguez said.

“The cookies are definitely top sellers, and we also do cake slices, which we’re going to do a lot more of at the new location. We’re also looking to start cake classes for adults as well as some less advanced classes like cupcake decorating for children’s parties. I really want to bring more fun and unique activities.”

At its new spot, Crumbs Cake Studio will operate next to popular Mexican restaurant Aqui Es: A Taste of Mexico.

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Crumbs Cake Studio

The bakery’s soft reopening hours will be 9 a.m. to 5 p.m. Nov. 5 and 6; and 9 a.m. to 3 p.m. Nov. 7.

Beginning next week, the bakery will kick off its regular weekly hours of 9 a.m. to 5 p.m. Tuesday through Friday and 9 a.m. to 3 p.m. Saturdays, Rodriguez said.

Individuals can currently shop the bakery’s holiday treats, including pumpkin roll, Thanksgiving macarons, a Thanksgiving cupcake box, Thanksgiving cookie assortment, berry cheesecake cake and brown butter pumpkin cake, online at thecrumbscakestudio.com. Pickups will be held 10 a.m. to 6 p.m. on Nov. 24 and 25. 

For the latest Crumbs Cake Studio news, follow the business’ pages on Facebook and Instagram. Info: 610-597-0200; thecrumbscakestudio.com.

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