WHITEHALL TWP., Pa. – A clothing retailer has expanded its footprint at the Whitehall Mall.
Bella Bridal, a formalwear boutique offering a wide array of dresses for weddings, proms and other special occasions, in late November relocated from an inside portion of the Whitehall Mall to an exterior portion at 1233 Whitehall Mall, Whitehall Township, according to an employee.
At its new spot, Bella Bridal occupies a larger, updated space that was previously home to a location of plus-size women’s clothing retailer Lane Bryant.
Bella Bridal, a formalwear boutique offering a wide array of dresses for weddings, proms and other special occasions, is operating at a larger location at the Whitehall Mall in Whitehall Township. The store’s new spot is located at 1233 Whitehall Mall, next to Five Below.
Ryan Kneller
The boutique’s bigger space houses a wider selection of dresses, including various wedding, bridesmaid, mother of the bride, prom, homecoming and quinceanera styles.
“At Bela Bridal, we are focused on providing excellent services with the highest levels of customer satisfaction & we will do everything we can to meet your expectations,” a message on the business’ website reads.
Bella Bridal’s new location operates noon to 6 p.m. Monday through Saturday and noon to 5 p.m. Sundays.
Individuals wishing to try on wedding dresses can make an appointment by calling 484-357-9069.
More Whitehall Mall changes
Bella Bridal’s recent move is among several recent changes at the Whitehall Mall. which has been undergoing redevelopment over the past few years.
In November, the Lehigh Valley’s first Spirit Christmas store, a seasonal tenant offering holiday decor, apparel, inflatables, gifts, experiences and more, opened in space that previously housed another seasonal tenant, Spirit Halloween.
Over the summer, a new location of Community Bank, offering a wide array of banking services, opened at 1323 Grape St. The renovated building was previously home to a Lafayette Ambassador Bank branch.
In March, the mall welcomed a new location of The Gravity Vault Indoor Rock Gyms, a business aiming to provide a fun, welcoming environment where beginners and experienced climbers can learn, train and enjoy climbing together.
The rock climbing facility totals roughly 25,000 square feet and occupies a renovated space that was previously home to a PA Fitness gym, which closed in January 2022.
A new location of The Gravity Vault Indoor Rock Gyms is coming soon to Whitehall Township.
Ryan Kneller
In late 2023, Floor & Decor, a specialty retailer of hard-surface flooring, held a grand opening of its new regional location at 1259 Whitehall Mall. The new store occupies the site of a former Sears department store.
Additionally, a new location of Delaware County-based convenience store and gas station Wawa is under development at the site of the mall’s former Sears Auto Center, at MacArthur and Mickley roads, and a Five Below store is set to move a little more than a mile north to the MacArthur Commons shopping center.
The mall’s conceptual redevelopment site plan also shows that a Starbucks location has been proposed at the former Wells Fargo building on Grape Street and that there are letters of intent being negotiated for a handful of spaces, including spaces that previously housed Bed Bath & Beyond and arts and crafts chain Michaels, the latter of which relocated to the Lehigh Valley Mall in 2020.