Pittsburgh Steelers valued at $8.7 billion: Sportico

Pittsburgh Steelers valued at $8.7 billion in Sportico NFL franchise rankings

PITTSBURGH —

The Pittsburgh Steelers are valued at $8.7 billion in Sportico’s 2026 ranking of National Football League franchises.

That number puts the Steelers in the middle of the pack at No. 17 among all 32 NFL teams, according to the Sportico list.

Pittsburgh’s valuation represents a 34% increase from the 2025 rankings, when the Steelers were valued at $6.5 billion. The No. 17 ranking for the black and gold is unchanged from last year.

The Steelers are the most valuable franchise in the AFC North, according to the list. The Cleveland Browns are No. 21 on the list ($8.6 billion), followed by the Baltimore Ravens at No. 24 ($8.2 billion) and the Cincinnati Bengals at No. 32, last in the league ($7.4 billion).

Sportico has the Dallas Cowboys ranked No. 1 in the NFL, valued at $15.5 billion. The rest of the top five consists of the Los Angeles Rams ($12.7 billion), the New York Giants ($12 billion), the New England Patriots ($10.4 billion) and the New York Jets ($10.35 billion).