“A lot of people just have no idea that chickens are just like our dogs and cats at home,” said Marnie Chambless, PETA’s tour campaign specialist. “They purr when they’re being pet, and they coo when they’re happy, and they have unique personalities and best friends and dreams.”
The vegan chicken, made of soy and wheat, is designed to imitate real chicken taste. PETA offered multiple flavors, along with vegan Hidden Valley Ranch Dressing.