BETHLEHEM, Pa. – While everyone’s hunting for those Black Friday deals, local shops are already gearing up for their big moment during Small Business Saturday.

69 News Reporter Sydney Kay has more with what some hometown stores in Lehigh County have planned and how it is critical for their business.

Hard at work behind the counter, 8-year-old Raegan is eager to welcome guests into Let’s Go Coffee Company in Emmaus.

“What I love about working here is I’ve made new friends here and I love meeting new customers,” said Raegan Siess, a self-proclaimed ‘Co-Boss’ at the shop.

She gets the love for the job from her mom, Mandy Siess, who opened the cafe a year ago.

“People that come into your shop tend to get to know your family, they get to see your family grow, your employees, anybody that’s also local here,” Mandy Siess said.

The local shop is one of millions ready for the holiday rush on Black Friday and Small Business Saturday.

“Small Business Saturday creates a sense of community by bringing people together which is really great to see,” said Jessica O’Donnell-Gower with the Greater LV Chamber of Commerce.

Design Director of RE:Find in Allentown Jon Clark says it’s become a real introduction into the season.

“People are here with family over Thanksgiving and they like to go out with family and so it’s a nice time to explore what’s around, it’s a nice time to begin shopping for whatever you’re shopping for,” said Clark.

The designated day highlights the connections of shopping small, such as finding meaningful trinkets inside Kaleidoscope Collective in Bethlehem.

“When you get to know the person that’s created or made or curated that item that you’re purchasing, I think it means a little bit more,” Melis Carroll said, the owner of Kaleidoscope Collective.

“They truly have magical gifts that are one-of-a-kind that no one is going to get a replica of,” Tammy Wendling, with the Greater LV Chamber of Commerce, said.

Being the backbone of the communities, Sterner’s Stems owner Melissa Sterner says she embraces the season.

“It’s just so lively, it’s nice to see people. It’s something that we really need, we need a day where they’re going to come and shop with us, where we know retail is really tough right now,” explained Sterner.

A small purchase at a small shop, keeping money in that very community to support those who live in it.

“It’s a really good time to keep in mind that you’re going to carry these businesses into the spring and the summer months where people are walking around downtown a little bit more,” Brittney Ciardi, with the Greater LV Chamber of Commerce, said.