{"id":111701,"date":"2026-02-12T03:37:17","date_gmt":"2026-02-12T03:37:17","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-pa\/111701\/"},"modified":"2026-02-12T03:37:17","modified_gmt":"2026-02-12T03:37:17","slug":"kraft-heinz-pauses-plans-to-split-into-two-companies","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-pa\/111701\/","title":{"rendered":"Kraft Heinz pauses plans to split into two companies"},"content":{"rendered":"<p>\n\t\t\t\t\t\tKraft Heinz said Wednesday it\u2019s pausing its plans to split into two companies.Steve Cahillane, a former Kellogg Co. chief who became CEO of Kraft Heinz on Jan. 1, said he wants to ensure that all of the company\u2019s resources are focused on profitable growth.  \u201cI have seen that the opportunity is larger than expected and that many of our challenges are fixable and within our control,\u201d Cahillane said in a statement.The company\u2019s shares were flat in morning trading Wednesday as Kraft Heinz reported lower quarterly and annual results. Investors are likely concerned that Kraft Heinz believes its businesses aren\u2019t strong enough to stand on their own, said Robert Moskow, an analyst with TD Cowen, in a research note.Kraft Heinz announced in September it was splitting into two companies a decade after a merger of the brands created one of the biggest food manufacturers on the planet.Archive video below: Pittsburgh-based Heinz merges with Kraft (2015)One of the companies would include stronger-selling brands such as Heinz, Philadelphia cream cheese and Kraft Mac &amp; Cheese. The other would include slower-selling brands like Maxwell House, Oscar Mayer, Kraft Singles and Lunchables. At the time, Kraft Heinz said it expected the split to be finalized in the second half of this year. The company hired Cahillane, who presided over a similar breakup at Kellogg Co. in 2023, in December.But on Wednesday, Kraft Heinz said it will pivot from the split and invest $600 million in marketing, sales and product development.\u201cWe are confident in the opportunity ahead and believe this investment will accelerate our return to profitable growth,\u201d Cahillane said.Kraft Heinz said Wednesday its net sales fell 3% to $6.35 billion in the October-December period. That was lower than the $6.37 billion Wall Street forecast, according to analysts polled by FactSet. Sales fell 5% in North America but rose internationally.Kraft Heinz\u2019s net income fell 69.5% to $651 million in the fourth quarter. Adjusted for one-time items, the company earned 67 cents per share, which beat analysts\u2019 forecast of 61 cents.Flashback Video: Green ketchup was a big hit for Pittsburgh-based Heinz in 2000The path to the merger of Kraft and Heinz began in 2013, when billionaire investor Warren Buffett teamed up with Brazilian investment firm 3G Capital to buy H.J. Heinz Co. At the time, the $23 billion deal was the most expensive ever in the food industry.As a combined company, Kraft Heinz wanted to capitalize on its massive scale. But shifting tastes complicated those plans, with households seeking out less processed foods and switching to cheaper store brands.Kraft Heinz tried to follow those trends. In 2021, the company sold both its Planters nut business and its natural cheese business, vowing to reinvest the money into higher-growth brands like P3 protein snacks. But the company continued to struggle.Kraft Heinz\u2019s net revenue has fallen every year since 2020, when it saw a pandemic-related bump in sales. In April, Kraft Heinz lowered its full-year sales and earnings guidance, citing weaker customer spending in the U.S. and the impact of President Donald Trump\u2019s tariffs.Over the years, Buffett said he had come to realize that the company\u2019s competitive moat around its brands wasn\u2019t as strong as he thought. Two representatives from Buffett\u2019s investment company, Berkshire Hathaway, resigned from the Kraft Heinz board last spring, and Berkshire later took a $3.76 billion write-down on its Kraft-Heinz investment. Buffett said he was disappointed in Kraft Heinz\u2019 plan to split in two. Buffett\u2019s successor at Berkshire, Greg Abel, may now be seeking to unload its stake in the company altogether. Late last month, Kraft Heinz warned investors in a regulatory filing that Berkshire Hathaway may be interested in selling its 325 million shares.\n\t\t\t\t\t<\/p>\n<p>Kraft Heinz said Wednesday it\u2019s pausing its plans to split into two companies.<\/p>\n<p><a data-gtm-enhancement-style=\"LinkEnhancementA\" href=\"https:\/\/www.wtae.com\/article\/kraft-heinz-ceo-cahillane\/69767132\" target=\"_blank\" rel=\"nofollow noopener\">Steve Cahillane<\/a>, a former Kellogg Co. chief who became CEO of Kraft Heinz on Jan. 1, said he wants to ensure that all of the company\u2019s resources are focused on profitable growth. <\/p>\n<p> \u201cI have seen that the opportunity is larger than expected and that many of our challenges are fixable and within our control,\u201d Cahillane said in a statement.<\/p>\n<p>The company\u2019s shares were flat in morning trading Wednesday as Kraft Heinz reported lower quarterly and annual results. Investors are likely concerned that Kraft Heinz believes its businesses aren\u2019t strong enough to stand on their own, said Robert Moskow, an analyst with TD Cowen, in a research note.<\/p>\n<p>Kraft Heinz <a data-gtm-enhancement-style=\"LinkEnhancementA\" href=\"https:\/\/www.wtae.com\/article\/kraft-heinz\/65957674\" target=\"_blank\" rel=\"nofollow noopener\">announced in September<\/a> it was splitting into two companies a decade after a <a data-gtm-enhancement-style=\"LinkEnhancementA\" href=\"https:\/\/www.wtae.com\/article\/heinz-sale-officially-a-done-deal\/7461561\" target=\"_blank\" rel=\"nofollow noopener\">merger of the brands<\/a> created one of the biggest food manufacturers on the planet.<\/p>\n<p>Archive video below: Pittsburgh-based Heinz merges with Kraft (2015)<\/p>\n<p>One of the companies would include stronger-selling brands such as Heinz, Philadelphia cream cheese and Kraft Mac &amp; Cheese. The other would include slower-selling brands like Maxwell House, Oscar Mayer, Kraft Singles and Lunchables. <\/p>\n<p>At the time, Kraft Heinz said it expected the split to be finalized in the second half of this year. The company hired Cahillane, who presided over a <a data-gtm-enhancement-style=\"LinkEnhancementA\" href=\"https:\/\/www.wtae.com\/article\/ferrero-acquires-wk-kellogg-3-billion-deal\/65366094\" target=\"_blank\" rel=\"nofollow noopener\">similar breakup<\/a> at Kellogg Co. in 2023, in December.<\/p>\n<p>But on Wednesday, Kraft Heinz said it will pivot from the split and invest $600 million in marketing, sales and product development.<\/p>\n<p>\u201cWe are confident in the opportunity ahead and believe this investment will accelerate our return to profitable growth,\u201d Cahillane said.<\/p>\n<p>Kraft Heinz said Wednesday its net sales fell 3% to $6.35 billion in the October-December period. That was lower than the $6.37 billion Wall Street forecast, according to analysts polled by FactSet. Sales fell 5% in North America but rose internationally.<\/p>\n<p>Kraft Heinz\u2019s net income fell 69.5% to $651 million in the fourth quarter. Adjusted for one-time items, the company earned 67 cents per share, which beat analysts\u2019 forecast of 61 cents.<\/p>\n<p>Flashback Video: Green ketchup was a big hit for Pittsburgh-based Heinz in 2000<\/p>\n<p>The path to the merger of Kraft and Heinz began in 2013, when <a href=\"https:\/\/www.wtae.com\/article\/warren-buffett-berkshire-ceo-retirement\/64673886\" target=\"_blank\" rel=\"nofollow noopener\">billionaire investor Warren Buffett<\/a> teamed up with Brazilian investment firm 3G Capital to <a data-gtm-enhancement-style=\"LinkEnhancementA\" href=\"https:\/\/www.wtae.com\/article\/hj-heinz-buys-kraft-to-build-28-billion-food-giant\/7471022\" target=\"_blank\" rel=\"nofollow noopener\">buy H.J. Heinz Co.<\/a> At the time, the $23 billion deal was the most expensive ever in the food industry.<\/p>\n<p>As a combined company, Kraft Heinz wanted to capitalize on its massive scale. But shifting tastes complicated those plans, with households seeking out less processed foods and switching to cheaper store brands.<\/p>\n<p>Kraft Heinz tried to follow those trends. In 2021, the company sold both its <a data-gtm-enhancement-style=\"LinkEnhancementA\" href=\"https:\/\/www.wtae.com\/article\/kraft-heinz-sells-planters-brand-to-hormel-foods\/35480036\" target=\"_blank\" rel=\"nofollow noopener\">Planters nut business<\/a> and its natural cheese business, vowing to reinvest the money into higher-growth brands like P3 protein snacks. But the company continued to struggle.<\/p>\n<p>Kraft Heinz\u2019s net revenue has fallen every year since 2020, when it saw a pandemic-related bump in sales. In April, Kraft Heinz lowered its full-year sales and earnings guidance, citing weaker customer spending in the U.S. and the impact of President Donald Trump\u2019s <a data-gtm-enhancement-style=\"LinkEnhancementA\" href=\"https:\/\/www.wtae.com\/article\/trump-tariffs-2025-overview\/69613122\" target=\"_blank\" rel=\"nofollow noopener\">tariffs<\/a>.<\/p>\n<p>Over the years, Buffett said he had come to realize that the company\u2019s competitive moat around its brands wasn\u2019t as strong as he thought. Two representatives from Buffett\u2019s investment company, Berkshire Hathaway, resigned from the Kraft Heinz board last spring, and Berkshire later took a $3.76 billion write-down on its Kraft-Heinz investment. Buffett said he was disappointed in Kraft Heinz\u2019 plan to split in two. <\/p>\n<p>Buffett\u2019s successor at Berkshire, <a data-gtm-enhancement-style=\"LinkEnhancementA\" href=\"https:\/\/www.wtae.com\/article\/warren-buffett-greg-abel-berkshire-ceo-transition\/64670223\" target=\"_blank\" rel=\"nofollow noopener\">Greg Abel<\/a>, may now be seeking to unload its stake in the company altogether. Late last month, Kraft Heinz <a data-gtm-enhancement-style=\"LinkEnhancementA\" href=\"https:\/\/www.wtae.com\/article\/kraft-heinz-berkshire-hathaway-shares\/70075313\" target=\"_blank\" rel=\"nofollow noopener\">warned investors<\/a> in a regulatory filing that Berkshire Hathaway may be interested in selling its 325 million shares.<\/p>\n","protected":false},"excerpt":{"rendered":"Kraft Heinz said Wednesday it\u2019s pausing its plans to split into two companies.Steve Cahillane, a former Kellogg Co.&hellip;\n","protected":false},"author":2,"featured_media":111702,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[53372,53371,10542,53370,20701,1126,53367,1718,53368,31208,53374,73,75,74,4583,5376,53373,53369,2583,78],"class_list":["post-111701","post","type-post","status-publish","format-standard","has-post-thumbnail","category-pittsburgh","tag-analyst","tag-berkshire-hathaway","tag-brand","tag-buffett","tag-cent","tag-company","tag-heinz","tag-investment","tag-kraft","tag-kraft-heinz","tag-kraft-mac","tag-pittsburgh","tag-pittsburgh-headlines","tag-pittsburgh-news","tag-plan","tag-sale","tag-share","tag-steve-cahillane","tag-wednesday","tag-year"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/111701","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/comments?post=111701"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/111701\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media\/111702"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media?parent=111701"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/categories?post=111701"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/tags?post=111701"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}