{"id":132198,"date":"2026-03-07T12:28:27","date_gmt":"2026-03-07T12:28:27","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-pa\/132198\/"},"modified":"2026-03-07T12:28:27","modified_gmt":"2026-03-07T12:28:27","slug":"2026-lehigh-valley-auto-show-to-unveil-new-models-mascot-lehigh-valley-press","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-pa\/132198\/","title":{"rendered":"2026 Lehigh Valley Auto Show to unveil new models, mascot \u2013 Lehigh Valley Press"},"content":{"rendered":"<p class=\"article__body\">The Lehigh Valley Auto Show has a new Driver.<\/p>\n<p class=\"article__body\">Driver, the mascot, will greet attendees at the 2026 Lehigh Valley Auto Show, March 18 &#8211; March 22, Goodman Campus, Lehigh University, Saucon Valley, Bethlehem.<\/p>\n<p class=\"article__body\">Driver, a costumed character, isn\u2019t all that\u2019s new at the show, presented by the Greater Lehigh Valley Auto Dealers Association.<\/p>\n<p class=\"article__body\">There\u2019s a new location for the show\u2019s gala,<\/p>\n<p class=\"article__body\">The theme for the auto show is \u201cAccelerating Excellence.\u201d<\/p>\n<p class=\"article__body\">\u201cThis year, we\u2019re showcasing more than vehicles, we\u2019re showcasing progress,\u201d Dan Moyer, Executive Director, Greater Lehigh Valley Auto Dealers Association (GLVADA), said at the Feb. 17 press conference in Stabler Arena.<\/p>\n<p class=\"article__body\">\u201cEconomic progress, technological progress and the incredible momentum of the Lehigh Valley, \u201c Moyer continued. \u201cThe vehicles you see today represent the future of the auto industry.\u201d<\/p>\n<p class=\"article__body\">Headlining the 2025 auto show are SUVs and crossovers, reflecting national trends as the segment represents nearly 80 percent of vehicles on the road, Moyer noted.<\/p>\n<p class=\"article__body\">\u201cThe vehicles you see here today are cleaner and smarter,\u201d Moyer said at the press conference to a reporter for Lehigh Valley Press.<\/p>\n<p class=\"article__body\">\u201cOur commitment to innovation has never been stronger,\u201d Moyer added.<\/p>\n<p class=\"article__body\">\u201cAll of the dealers will be represented,\u201d said Moyer of the auto show.<\/p>\n<p class=\"article__body\">Attendees can compare models side-by-side in various categories, including electric vehicles, hybrid SUVs, performance models and advanced driver-assist technologies.<\/p>\n<p class=\"article__body\">At the press conference were several vehicles from Lehigh Valley auto dealers:<\/p>\n<p class=\"article__body\">\u2022 Acura SH-AWD MDX, Lehigh Valley Acura<\/p>\n<p class=\"article__body\">\u2022 Audi Q5 Quattro, Ciocca Audi<\/p>\n<p class=\"article__body\">\u2022 Chevrolet Corvette Stingray LT1 in Roswell Green, Outten Chevrolet<\/p>\n<p class=\"article__body\">\u2022 Mercedes-AMG E53, Mercedes-Benz of Lehigh Valley<\/p>\n<p class=\"article__body\">\u2022 Porsche Panamera 4 E-Hybrid, Porsche Lehigh Valley<\/p>\n<p class=\"article__body\">\u2022 Subaru Outback Limited XT, Faulkner Subaru<\/p>\n<p class=\"article__body\">New Gala<\/p>\n<p class=\"article__body\">At the press conference, it was announced that the inaugural \u201cCars &amp; Kids, Because We CARe Community Gala,\u201d is 5:30 p.m. to 9:30 p.m. March 21, Wind Creek Bethlehem.<\/p>\n<p class=\"article__body\">The gala is intended to bring together community leaders, nonprofit partners and supporters for an evening of dining, entertainment and philanthropy. GLVADA will award more than $70,000 in grants to nonprofit organizations serving children and families in the Greater Lehigh Valley. Proceeds from the gala support charitable outreach, auto industry career exploration and youth education programs through the Cars &amp; Kids, Because We CARe Foundation.<\/p>\n<p class=\"article__body\">Introduced at the press conference was GLVADA\u2019s mascot, Driver, a costumed character based on a Bernese Mountain Dog and sponsored by First Commonwealth Federal Credit Union. Driver will be a community ambassador at the auto show and future events.<\/p>\n<p class=\"article__body\">At the press conference, Kendra Scott announced a 20 percent give-back initiative supporting the foundation, and Whoodle Works introduced a hands-on Paint Station to support youth education programming. The Boys &amp; Girls Club of Allentown will participate.<\/p>\n<p class=\"article__body\">Since 1996, GLVADA and its charitable programs have donated more than $1.9 million to local nonprofits and youth-serving organizations, an average of $150,000 per year.<\/p>\n<p class=\"article__body\">The Greater Lehigh Valley Auto Dealers Association is a coalition of 44 new-car dealers with 75 franchises dedicated to promoting automotive excellence and strengthening the communities they serve.<\/p>\n<p class=\"article__body\">Show highlights<\/p>\n<p class=\"article__body\">Highlights of the 2026 auto show include:<\/p>\n<p class=\"article__body\">\u2022 Expanded SUV, electric and hybrid vehicle showcases, highlighting the progression of technological advancements  in the automotive industry.<\/p>\n<p class=\"article__body\">\u2022 \u201cShiftn2Gear Tuner Show,\u201d featuring a lineup of custom-tuned and modified cars.<\/p>\n<p class=\"article__body\">\u2022 Driver, GLVADA\u2019s new Bernese Mountain Dog mascot, sponsored by First Commonwealth Federal Credit Union<\/p>\n<p class=\"article__body\">\u2022 Kendra Scott jewelry activation and fundraiser<\/p>\n<p class=\"article__body\">\u2022 Classic car club displays, including Thunderbird Club, March 20, Corvette Club, March 21, and Mustang Club, March 22<\/p>\n<p class=\"article__body\">\u2022 Singer-songwriter Kendal Conrad returns to perform the National Anthem at the \u201cCars &amp; Kids Gala\u201d<\/p>\n<p class=\"article__body\">\u2022 Daily tasting events, where attendees can enjoy local libations<\/p>\n<p class=\"article__body\">\u2022 \u201cMarketplace Marvel,\u201d shopping featuring local businesses and one-of-a-kind finds<\/p>\n<p class=\"article__body\">\u2022 Scouting America, Pine Wood Derby races<\/p>\n<p class=\"article__body\">\u2022 Appearances March 22 by Miss Pennsylvania, 11 a.m. -1 p.m., and Lehigh Valley Phantoms, Noon &#8211; 2 p.m.<\/p>\n<p class=\"article__body\">Show schedule<\/p>\n<p class=\"article__body\">2026 Lehigh Valley Auto Show, Murray H. Goodman Campus, Lehigh University:<\/p>\n<p class=\"article__body\">\u2022 March 18: 5 p.m. &#8211; 8 p.m.<\/p>\n<p class=\"article__body\">\u2022 March 19: 10 a.m. &#8211; 8 p.m.<\/p>\n<p class=\"article__body\">\u2022 March 20: 10 a.m. &#8211; 8 p.m.<\/p>\n<p class=\"article__body\">\u2022 March 21: 10 a.m. &#8211; 8 p.m.<\/p>\n<p class=\"article__body\">\u2022 March 21: \u201cShiftin2Gear Tuner Car Show,\u201d 10 a.m. &#8211;  2 p.m., Parking Pavilion<\/p>\n<p class=\"article__body\">\u2022 March 21: \u201cCars &amp; Kids, Because We CARe Community Gala,\u201d 5:30 p.m. &#8211; 9:30 p.m., Wind Creek Bethlehem<\/p>\n<p class=\"article__body\">\u2022 March 22: 10 a.m. &#8211; 5 p.m.<\/p>\n<p class=\"article__body\">Club events<\/p>\n<p class=\"article__body\">10 a.m. &#8211; 4 p.m.<\/p>\n<p class=\"article__body\">\u2022 March 20: Thunderbird Club<\/p>\n<p class=\"article__body\">\u2022 March 21: Corvette Club<\/p>\n<p class=\"article__body\">\u2022 March 22: Mustang Club<\/p>\n<p class=\"article__body\">Admission<\/p>\n<p class=\"article__body\">\u2022 Adults: $10<\/p>\n<p class=\"article__body\">\u2022 Seniors (55+): $8<\/p>\n<p class=\"article__body\">\u2022 Children (6-14): $8<\/p>\n<p class=\"article__body\">\u2022 Children 5 and under: Free<\/p>\n<p class=\"article__body\">\u2022 Veterans, Military personnel &amp; First Responders: Free with ID, March 18, 5 p.m. &#8211; 8 p.m.<\/p>\n<p class=\"article__body\">Tickets are valid for any single day (Thursday\u2013Sunday) and can be purchased online: lehighvalleyautoshow.org or at the Lehigh Valley Auto Show Office.<\/p>\n<p class=\"article__body\">Tickets for Auto Show, Cars &amp; Kids Gala, and more: lehighvalleyautoshow.org.<\/p>\n<p class=\"article__body\">Parking<\/p>\n<p class=\"article__body\">Free parking available throughout the event at Lehigh University, Goodman Campus.<\/p>\n<p class=\"article__body\">Information, sponsorship inquiries, silent auction donations:<\/p>\n<p class=\"article__body\">lehighvalleyautoshow.org, or contact Dan Moyer, 610-972-5496, dmoyer2@ptd.net<\/p>\n<p>PRESS PHOTO BY SHERI BAYNEDan Moyer, Executive Director, Greater Lehigh Valley Auto Dealers Association, with Driver the mascot and Chevrolet Corvette Stingray LT1 at press conference, Stabler Arena.<\/p>\n<p>PRESS PHOTO BY SHERI BAYNEDan Moyer, Executive Director, Greater Lehigh Valley Auto Dealers Association, addresses Feb. 17 press conference, Stabler Arena, Lehigh University.<\/p>\n","protected":false},"excerpt":{"rendered":"The Lehigh Valley Auto Show has a new Driver. Driver, the mascot, will greet attendees at the 2026&hellip;\n","protected":false},"author":2,"featured_media":132199,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[153,155,154],"class_list":["post-132198","post","type-post","status-publish","format-standard","has-post-thumbnail","category-bethlehem","tag-bethlehem","tag-bethlehem-headlines","tag-bethlehem-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/132198","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/comments?post=132198"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/132198\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media\/132199"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media?parent=132198"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/categories?post=132198"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/tags?post=132198"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}