MUHLENBERG TOWNSHIP, Pa. – A Berks County-based snack maker is expanding its reach. Unique Snacks will begin selling some of its pretzel varieties in Walmart stores.<\/p>\n
“So, the original Splits will always be a top in my mind, but the new mini sourdough Knead ‘Ems I think is my new favorite right now,” said Justin Spannuth, Unique Snacks Vice President and COO.<\/p>\n
Spannuth has spent his entire life around pretzels, even inventing some new snack ideas along the way. He says the company has always stuck to its standards.<\/p>\n
“For the entirety of our company, we always made very simple ingredient pretzels,” said Spannuth. “Our differentiation comes from time, temperature and the science of the process.”<\/p>\n
The brand is already sold in retailers all across the region and even some nationwide, but Spannuth and his team wanted to continue to share their snacks with more people.<\/p>\n
The company is continuing to expand in its 105th year of operations and soon three of the company’s signature products will be sold in more than 450 Walmart stores.<\/p>\n
“Having the right story, having the right data and being able to tie together the network of distribution to get into the stores we got into; it took years,” explained Spannuth. “The sales team has done a great job on pushing this effort and getting it across the finish line.”<\/p>\n
They’re approved for Original Splits, Extra Dark Splits and Mini Sourdough Knead ‘Ems. As the boss said, some of his personal favorites, but it’s just a start.<\/p>\n
“We have a lot to prove,” added Spannuth. “Getting the yes, getting the product on shelf, is step one.”<\/p>\n
He says the products will speak for themselves.<\/p>\n
Spannuth says the company is already pushing capacity before it will need to install more equipment, but they’re up for the challenge.<\/p>\n","protected":false},"excerpt":{"rendered":"MUHLENBERG TOWNSHIP, Pa. – A Berks County-based snack maker is expanding its reach. Unique Snacks will begin selling…\n","protected":false},"author":2,"featured_media":134903,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[973,28,128,130,129,62280,33917,62281],"class_list":["post-134902","post","type-post","status-publish","format-standard","has-post-thumbnail","category-reading","tag-muhlenberg-township","tag-pennsylvania","tag-reading-city","tag-reading-city-headlines","tag-reading-city-news","tag-signature-products","tag-unique-snacks","tag-vice-president-and-coo"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/134902","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/comments?post=134902"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/134902\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media\/134903"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media?parent=134902"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/categories?post=134902"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/tags?post=134902"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}