{"id":141041,"date":"2026-03-17T21:29:07","date_gmt":"2026-03-17T21:29:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-pa\/141041\/"},"modified":"2026-03-17T21:29:07","modified_gmt":"2026-03-17T21:29:07","slug":"petas-pig-truck-is-coming-to-bethlehem-will-dying-pigs-cries-get-people-to-stop-eating-them","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-pa\/141041\/","title":{"rendered":"PETA\u2019s Pig Truck is Coming to Bethlehem: Will Dying Pigs\u2019 Cries Get People to Stop Eating Them?"},"content":{"rendered":"<p>\t\t\tShareShare on Facebook<\/p>\n<p>\t\t\tPostShare on X<\/p>\n<p>\t\t\t\tShareShare on LinkedIn<\/p>\n<p class=\"news-release-preamble\">For Immediate Release:<br \/>March 17, 2026<\/p>\n<p class=\"news-release-preamble\">Contact:<br \/>Sara Groves 202-483-7382\t\t<\/p>\n<p>\t\tBethlehem, Pa. \u2013 <\/p>\n<p>It\u2019s called the \u201cHell on Wheels\u201d pig truck, and those are not its tires you hear squealing\u2014it\u2019s the recording of actual pigs on their way to slaughter. The point of the traveling exhibit is to expose the meat industry\u2019s deceitful portrayals of smiling pigs \u201chappily\u201d dancing their way to the dinner plate, and people will get an earful outside Flying Pig Tavern &amp; Tap as they encounter its pig sights and sounds. The hyper-realistic road hog will play\u00a0<a href=\"https:\/\/tracking.us.nylas.com\/l\/54c2866616364d0e866a5a476d5ca851\/0\/c6d69aa57b6555ac61b3f52386937d26a71fd82b72f90e35091d5a7aca2dafec?cache_buster=1773767476\" rel=\"nofollow noopener\" target=\"_blank\">actual recordings of the pigs\u2019 panicked screams<\/a>, along with a looping\u00a0subliminal\u00a0message urging people to go vegan\u2014something that might make for interesting dinner table conversations later in the day.<\/p>\n<p>PETA is rolling through towns across the country, urging diners to consider\u00a0who,\u00a0not\u00a0what,\u00a0is on their plates, and has contacted restaurants along the truck\u2019s route\u2014including Flying Pig Tavern &amp; Tap\u2014to offer to help them add vegan options with tips, recipes, and easy-to-make favorites.<\/p>\n<p>\u201cEvery piece of pepperoni or ham sandwich was once a thinking, feeling being who suffered a terrifying trip to a violent death,\u201d says PETA President Tracy Reiman. \u201cPETA\u2019s \u2018Hell on Wheels\u2019 truck is a reminder to everyone that the meat industry is a killer, and cruelty to animals isn\u2019t just hitting a dog\u2014it\u2019s failing to choose vegan meals.\u201d<\/p>\n<p>Where:\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Outside Flying Pig Tavern &amp; Tap, 1313 Center St., Bethlehem<\/p>\n<p>When:\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Thursday, March 19, 12 noon<\/p>\n<p><a href=\"https:\/\/www.peta.org\/wp-content\/uploads\/2024\/06\/hell-on-wheels-pig-truck-in-action.jpg\" rel=\"nofollow noopener\" target=\"_blank\"><img fetchpriority=\"high\" decoding=\"async\" width=\"602\" height=\"451\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=\" http:=\"\" alt=\"Passerby observe the hell on wheels pig truck\" class=\"wp-image-1118377\" data-lazy- data-lazy- data-lazy-src=\"https:\/\/www.newsbeep.com\/us-pa\/wp-content\/uploads\/2026\/03\/hell-on-wheels-pig-truck-in-action-602x451.jpg\"\/><img fetchpriority=\"high\" decoding=\"async\" width=\"602\" height=\"451\" src=\"https:\/\/www.newsbeep.com\/us-pa\/wp-content\/uploads\/2026\/03\/hell-on-wheels-pig-truck-in-action-602x451.jpg\" alt=\"Passerby observe the hell on wheels pig truck\" class=\"wp-image-1118377\"  \/><\/a>Credit: PETA<\/p>\n<p>Why: \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<a\/>Pigs dream when they sleep, recognize their own names, and show empathy for other pigs who are happy or distressed. In the meat industry, workers chop off piglets\u2019 tails, clip their teeth with pliers, and castrate the males\u2014all without pain relief. Every year, more than 1 million pigs die, and at least 40,000 others sustain injuries during transport to slaughterhouses. It\u2019s common for pigs on the way to slaughter to suffer from heat exhaustion or even become frozen to the sides of trucks.<\/p>\n<p>PETA\u2014whose motto reads, in part, that \u201canimals are not ours to eat or abuse in any other way\u201d\u2014points out that\u00a0<a href=\"https:\/\/tracking.us.nylas.com\/l\/54c2866616364d0e866a5a476d5ca851\/2\/60a3f9cf54e718903d253ca7a916bab580c6a795e5e8de918d54ef29dba6e64f?cache_buster=1773767476\" rel=\"nofollow noopener\" target=\"_blank\">Every Animal Is Someone<\/a>\u00a0and offers free\u00a0<a href=\"https:\/\/tracking.us.nylas.com\/l\/54c2866616364d0e866a5a476d5ca851\/3\/995f46737b9aa5d8e36bd2811b4110b4784d4fd0c6f9d69ba49ed0e8e05c53be?cache_buster=1773767476\" rel=\"nofollow noopener\" target=\"_blank\">Empathy Kits<\/a>\u00a0for people who need a lesson in kindness. For more information, please visit\u00a0<a href=\"https:\/\/tracking.us.nylas.com\/l\/54c2866616364d0e866a5a476d5ca851\/4\/100589b1fbb03263a74297201f8bbd9edeaacccbc506f8471273b2a904039ed9?cache_buster=1773767476\" rel=\"nofollow noopener\" target=\"_blank\">PETA.org<\/a>\u00a0or follow PETA on\u00a0<a href=\"https:\/\/tracking.us.nylas.com\/l\/54c2866616364d0e866a5a476d5ca851\/5\/b15dca61b1c4b5aae3f267f3c9d8fe2c1efed61efbe5882ea4d768b6550ee441?cache_buster=1773767476\" rel=\"nofollow noopener\" target=\"_blank\">X<\/a>,\u00a0<a href=\"https:\/\/tracking.us.nylas.com\/l\/54c2866616364d0e866a5a476d5ca851\/6\/24804cecd85e347517188b1ab26f61d8f38da520a8467872de1592be0540c32a?cache_buster=1773767476\" rel=\"nofollow noopener\" target=\"_blank\">Facebook<\/a>, or\u00a0<a href=\"https:\/\/tracking.us.nylas.com\/l\/54c2866616364d0e866a5a476d5ca851\/7\/fe8b4d3b18b6237a87136b1387353902e04558d356bb53a100d822c38e90d6b2?cache_buster=1773767476\" rel=\"nofollow noopener\" target=\"_blank\">Instagram<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"ShareShare on Facebook PostShare on X ShareShare on LinkedIn For Immediate Release:March 17, 2026 Contact:Sara Groves 202-483-7382 Bethlehem,&hellip;\n","protected":false},"author":2,"featured_media":141042,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[153,155,154],"class_list":["post-141041","post","type-post","status-publish","format-standard","has-post-thumbnail","category-bethlehem","tag-bethlehem","tag-bethlehem-headlines","tag-bethlehem-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/141041","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/comments?post=141041"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/141041\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media\/141042"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media?parent=141041"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/categories?post=141041"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/tags?post=141041"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}