{"id":150600,"date":"2026-03-28T02:54:09","date_gmt":"2026-03-28T02:54:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-pa\/150600\/"},"modified":"2026-03-28T02:54:09","modified_gmt":"2026-03-28T02:54:09","slug":"ready-for-easter-allentown-florists-see-business-pick-up-as-holidays-approach-allentown-area","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-pa\/150600\/","title":{"rendered":"Ready for Easter: Allentown florists see business pick up as holidays approach | Allentown Area"},"content":{"rendered":"<p>ALLENTOWN, Pa. (WFMZ) &#8212; While it may not feel like spring outside, local florists have been busy preparing their flowers for Easter.<\/p>\n<p>Inside Phoebe Floral Shop, spring is blooming.<\/p>\n<p>&#8220;As soon as we had the first warm day we had people calling &#8216;are pansies ready,'&#8221; said general manager Michelle Fagan.<\/p>\n<p>Room upon room full of color and life, even if the weather isn&#8217;t exactly cooperating.<\/p>\n<p>&#8220;I think everybody this year is ready for Easter, especially after coming out of that horrible winter that&#8217;s been too cold and too long,&#8221; Fagan stated.<\/p>\n<p>After a few slow months, Fagan told us business is blooming as usual.<\/p>\n<p>&#8220;It&#8217;s been a challenge in January and February because of the cold but it&#8217;s starting to pick up now,&#8221; Fagan explained.<\/p>\n<p>Customers, Fagan said, are eager to brighten up their homes and businesses after weeks of snow and freezing temperatures.<\/p>\n<p>&#8220;A traditional Easter lily is always pretty. People will get that. Hydrangeas are becoming more popular. I think overall even cut hydrangeas are popular,&#8221; Fagan told us.<\/p>\n<p>Perennials like ranunculus don&#8217;t mind the cold.<\/p>\n<p>&#8220;Everything you see out here is more cold-loving,&#8221; Fagan explained showing 69 News the outdoor set-up.<\/p>\n<p>To Fagan, spring is a state of mind.<\/p>\n<p>&#8220;Overall, I think it has to do with how people feel&#8230;wanting to see color and feel spring,&#8221; Fagan concluded.<\/p>\n","protected":false},"excerpt":{"rendered":"ALLENTOWN, Pa. (WFMZ) &#8212; While it may not feel like spring outside, local florists have been busy preparing&hellip;\n","protected":false},"author":2,"featured_media":150601,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[214,119,121,120,232],"class_list":["post-150600","post","type-post","status-publish","format-standard","has-post-thumbnail","category-allentown","tag-_homepage_top_stories","tag-allentown","tag-allentown-headlines","tag-allentown-news","tag-allentown-area"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/150600","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/comments?post=150600"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/150600\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media\/150601"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media?parent=150600"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/categories?post=150600"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/tags?post=150600"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}