{"id":164796,"date":"2026-04-13T20:55:07","date_gmt":"2026-04-13T20:55:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-pa\/164796\/"},"modified":"2026-04-13T20:55:07","modified_gmt":"2026-04-13T20:55:07","slug":"a-new-billboard-in-philly-says-its-ok-to-be-fat","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-pa\/164796\/","title":{"rendered":"A new billboard in Philly says it\u2019s OK to be fat"},"content":{"rendered":"<p>From Philly and the Pa. suburbs to South Jersey and Delaware, what would you like WHYY News to cover? <a href=\"#Section1\">Let us know!<\/a>\n<\/p>\n<p>A billboard has been erected along I-95 northbound in Philadelphia promoting positive body imagery and a new book. It was paid for with spoils from a legal fight against artificial intelligence.\n<\/p>\n<p>In what can seem like an ocean of advertising for body-sculpting surgeries and <a href=\"https:\/\/whyy.org\/articles\/glp-1-medication-weight-loss-delaware\/\" rel=\"nofollow noopener\" target=\"_blank\">GLP-1 weight-loss drugs<\/a>, the roadside billboard on Fairmount Avenue directs passersby to <a href=\"http:\/\/fatswim.com\" rel=\"nofollow noopener\" target=\"_blank\">fatswim.com<\/a>, a website that touts itself as \u201cthe opposite of Ozempic.\u201d\n<\/p>\n<p>\u201cThis is just one small blip in a sea that\u2019s telling us all the time that our bodies are disgusting and wrong,\u201d said Philadelphia author Emma Copley Eisenberg, who coordinated and paid for the billboard and whose short story collection \u201cFat Swim\u201d comes out later this month. \u201cThis is one small counterpoint to that saying, \u2018Your body is interesting. Let\u2019s be curious about it. It\u2019s art just the way it is.\u2019\u201d\n  <\/p>\n<p>The billboard is a close-up image, made by Philadelphia boudoir photographer Devon Dadoly, of a body with fat rolls obscured by a watery overlay so it appears to be submerged in a pool. The text reads: \u201cYOUR GUT IS A TERRIBLE THING TO LOSE.\u201d\n        <\/p>\n","protected":false},"excerpt":{"rendered":"From Philly and the Pa. suburbs to South Jersey and Delaware, what would you like WHYY News to&hellip;\n","protected":false},"author":2,"featured_media":164797,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[16531,69,71,70],"class_list":["post-164796","post","type-post","status-publish","format-standard","has-post-thumbnail","category-philadelphia","tag-human-body","tag-philadelphia","tag-philadelphia-headlines","tag-philadelphia-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/164796","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/comments?post=164796"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/164796\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media\/164797"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media?parent=164796"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/categories?post=164796"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/tags?post=164796"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}