READING, Pa. – Officials say things are coming together beautifully in Reading as an official FIFA fan zone.<\/p>\n
“For four days in July downtown Reading will be transformed into a destination for fans across the region,” says Reading mayor, Eddie Moran.<\/p>\n
Inside the arena, fans will be able to watch World Cup matches on big screens alongside other fans, there will even be broadcasts in Spanish.<\/p>\n
“Outside of Penn Street, we will bring the celebration into the heart of downtown with a world cup block party featuring live music, food vendors and family friendly activities that will create a true festival atmosphere,” says Moran.<\/p>\n
Some of the bands announced include Go Go Gadjet, Main Squeeze, and Ax and the Hatchetmen.<\/p>\n
There will also be three on three soccer tournaments and lots of activities for families and children.<\/p>\n
Organizers say the tournament is bringing people together to experience something distinct and different and share real connection.<\/p>\n
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![\"\"](\"https:\/\/www.newsbeep.com\/us-pa\/wp-content\/uploads\/2026\/06\/6a31b4061a24f.image.jpg\")
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Reading Mayor Eddie Moran<\/p>\n
WFMZ-TV | Caitlin Rearden<\/p>\n
“What an incredible opportunity this is for Berks County and for the community to come together,” says Meg Kane, CEO of Philadelphia Soccer 2026. “[And] that what we have experienced in the first five days in Philadelphia, I hope bodes incredibly well for what Reading will experience during its days of hosting here.”<\/p>\n
Tourism officials say it will be an opportunity to experience activities surrounding the tournament but also in other areas of the city and county.<\/p>\n
![\"\"](\"https:\/\/www.newsbeep.com\/us-pa\/wp-content\/uploads\/2026\/06\/6a180f4d7a3ee.image.jpg\")
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