{"id":232694,"date":"2026-07-01T11:36:06","date_gmt":"2026-07-01T11:36:06","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-pa\/232694\/"},"modified":"2026-07-01T11:36:06","modified_gmt":"2026-07-01T11:36:06","slug":"landlord-website-considers-lehigh-valley-under-the-radar-market","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-pa\/232694\/","title":{"rendered":"Landlord website considers Lehigh Valley &#8216;under-the-radar market&#8217;"},"content":{"rendered":"<p>It\u2019s no secret that many consider the Lehigh Valley a great place to relocate. With multinational corporations <a href=\"https:\/\/www.mcall.com\/2026\/01\/30\/eli-lilly-lehigh-valley-plant-upper-macungie\/\" rel=\"nofollow noopener\" target=\"_blank\">investing billions of dollars in the region<\/a> along with <a href=\"https:\/\/www.mcall.com\/2025\/12\/04\/lehigh-valley-population-growth-2025-economic-forecast\/\" rel=\"nofollow noopener\" target=\"_blank\">a growing population<\/a>, it\u2019s also not a surprise that the housing supply is still lacking, with many looking for a place to live.<\/p>\n<p>It\u2019s a reason why the Valley was considered one of the top 10 \u201cunder-the-radar\u201d metro areas nationally for rental investors, <a href=\"https:\/\/rentredi.com\/blog\/where-real-estate-investors-are-headed-in-2026\/\" rel=\"nofollow noopener\" target=\"_blank\">according to RentRedi<\/a>, a website that helps landlords find and manage properties.<\/p>\n<p>RentRedi said it looked at markets where job growth, population trends, housing affordability, rental demand and quality of life are creating opportunities for real estate investors beyond the usual expensive \u201chot markets.\u201d<\/p>\n<p>\u201cThe \u2018hot\u2019 and \u2018trendy\u2019 cities that consistently generate the most noise often carry enormous premiums built on amenities that residents might only use a small fraction of the time,\u201d the report said. \u201cFor rental housing investors, those premiums compress returns before the first tenant even moves in.<\/p>\n<p>\u201cThe smarter play is finding cities where people genuinely want to put down roots and where the housing market hasn\u2019t fully caught up to that reality yet. These are cities that people want to live in because of good jobs, decent schools, ample social opportunities, and the ability to build a nice life,\u201d the report said.<\/p>\n<p>The Lehigh Valley Planning Commission has been reviewing an uptick of apartments in the first five months this year, with them making up 71% of residential development \u2014 or 1,276 of 1,787 housing units. For all of 2025, apartments took up 57% of reviews, or 3,460 of 6,056 units.<\/p>\n<p>It\u2019s also very competitive for potential renters. For its 2025 <a href=\"https:\/\/www.mcall.com\/2025\/12\/23\/despite-an-uptick-in-the-number-of-options-study-finds-that-lehigh-valley-apartment-hunters-are-still-in-a-tough-market\/\" rel=\"nofollow noopener\" target=\"_blank\">review of the nation\u2019s smaller metropolitan areas<\/a>, RentCafe determined that the Valley is the second-hottest rental market. Despite a 2.58% increase in supply over the year, those in the market on average are competing with 14 others for each unit.<\/p>\n<p>RentRedi said the Lehigh Valley was ranked third in the top 10 because it\u2019s a growing market between New York and Philadelphia with a diversified economy. It is also more affordable than other Northeast markets.<\/p>\n<p>Grand Rapids, Michigan, was ranked first because of its status as the top metro for jobs and new talent by Linkedin. It has been attracting young professionals at a higher rate than the national average.<\/p>\n<p>Reno, Nevada, was second because of the state\u2019s lack of income tax and the attraction of such companies as Tesla and other tech companies.<\/p>\n<p>The rest of the top 10 included Clovis-Fresno, California; Fargo, North Dakota; Sioux Falls, South Dakota; Manchester-Nashua, New Hampshire; Staunton-Waynesboro, Virginia; Abilene, Texas; and Spokane, Washington<\/p>\n<p>For the Lehigh Valley, RentRedi <a href=\"https:\/\/www.mcall.com\/2026\/03\/09\/lehigh-valley-earns-key-economic-ranking-here-are-the-projects-that-made-it-no-1\/\" rel=\"nofollow noopener\" target=\"_blank\">mentioned Site Selection Magazine\u2019s naming the region<\/a> the top mid-sized market for economic development and its gross domestic product of $57.3 billion. It also mentioned Bethlehem for its education, amenities and safety while Allentown was lauded for its downtown revival.<\/p>\n<p>The LVPC and Workforce Board Lehigh Valley say they expect the region\u2019s population to grow by 18.6% to 816,000 in the next 25 years. That comes with a 25% increase in jobs in the same period.<\/p>\n<p>Morning Call reporter Evan Jones can be reached at ejones@mcall.com.<\/p>\n","protected":false},"excerpt":{"rendered":"It\u2019s no secret that many consider the Lehigh Valley a great place to relocate. With multinational corporations investing&hellip;\n","protected":false},"author":2,"featured_media":232695,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[119,121,120,60,433,157,434,28,1081,432],"class_list":["post-232694","post","type-post","status-publish","format-standard","has-post-thumbnail","category-allentown","tag-allentown","tag-allentown-headlines","tag-allentown-news","tag-business","tag-lehigh-county","tag-lehigh-valley","tag-northampton-county","tag-pennsylvania","tag-real-estate","tag-top-stories-tmc"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/232694","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/comments?post=232694"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/232694\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media\/232695"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media?parent=232694"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/categories?post=232694"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/tags?post=232694"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}