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MHEDS (Multi-Cultural Health Evaluation Delivery System) has earned national recognition in the 47th Annual Telly Awards, receiving two honors for a video created as part of its “Meeting You Where You Are” Mobile Medical Unit capital campaign.<\/p>\n
The campaign video was awarded a Silver Telly Award in the General, Not-for-Profit category and a Bronze Telly Award in the Craft, Editing category, spotlighting a local effort aimed at expanding healthcare access throughout the Erie region.<\/p>\n
The award-winning campaign supports MHEDS’ goal of raising $350,000 to purchase and outfit a Mobile Medical Unit that will deliver primary care, health screenings, education, and support services directly to rural and underserved communities.<\/p>\n
“Access to healthcare should not depend on where you live,” said Alivia Haibach, CEO of MHEDS. “The goal of this capital campaign is to bring trusted, culturally responsive healthcare directly to communities that have too often faced barriers to care.”<\/p>\n
Haibach said Erie reflects many of the healthcare access challenges faced nationwide, making the campaign’s message relevant far beyond the local community.<\/p>\n
To develop the campaign, MHEDS partnered with Strategic Arc Limited, which created the campaign concept, branding, script, and storyboard. The company also collaborated throughout production and post-production, including audio mixing and final editing.<\/p>\n
The recognition highlights the work of DaWayne Cleckley, president of Strategic Arc Limited, and Lauren Walden, the firm’s senior creative manager.<\/p>\n
“To see the Mobile Medical Capital Campaign working toward such an impactful goal while also earning national recognition alongside major brands is incredibly validating,” Cleckley said. “However, this award isn’t just about creative excellence for us.”<\/p>\n
Cleckley noted that MHEDS serves one of Pennsylvania’s poorest ZIP codes and said the campaign ultimately focuses on improving health outcomes for local families.<\/p>\n
Video production was handled by Revox Media, an Erie-based company that worked closely with Strategic Arc throughout the filming and editing process. Christopher Norris, owner and producer of Revox Media, was recognized for his production work on the project.<\/p>\n
“Our goal in producing the video was to translate the campaign’s message into a visual story that made the need for expanded healthcare access feel immediate, personal, and real,” Norris said. “This recognition reflects the strength of our collaboration with Strategic Arc and the shared commitment to telling MHEDS’ story with authenticity and purpose.”<\/p>\n
The Telly Awards honor excellence in video and television across all screens and receive more than 13,000 entries from around the world.<\/p>\n
Residents interested in learning more about the Mobile Medical Unit capital campaign or making a donation can visit the MHEDS website online here<\/a>.<\/p>\n The Silver and Bronze Telly Award listings can be found online here<\/a>.<\/p>\n