Published August 04. 2026 01:50PM<\/p>\n
ArtsQuest has announced a number of new attractions and expanded offerings for the 43rd annual Musikfest, which opens Friday, July 31, and runs through Aug. 9. Among the highlights are:<\/p>\n
\u2022 UNESCO partnership: A new collaboration celebrates Bethlehem\u2019s Moravian Church Settlements – Bethlehem designation, with Main Street serving as a gateway to the city\u2019s World Heritage district.<\/p>\n
\u2022 Improved transportation: Free Lehigh and Northampton Transportation Authority Gold Line shuttle service will connect the Historic Moravian District and SouthSide festival venues, complemented by satellite parking shuttles.<\/p>\n
\u2022 Enhanced app: The official Musikfest app now lets users share personalized schedules with friends and family while continuing to provide maps, parking information and real-time updates.<\/p>\n
\u2022 New food vendors: First-time vendors will offer barbecue, Southern cuisine, Tibetan dumplings, gourmet ice cream, cookie dough desserts and stuffed waffles, among other specialties.<\/p>\n
\u2022 New experiences: Expanded attractions include Martin Guitar pop-up events, an I LOVE NY exhibit, Monster Energy\u2019s BMX show and NASCAR simulator, and Sun Cruiser as the festival\u2019s official ready-to-drink beverage partner.<\/p>\n
\u2022 More shopping: New artisan and retail vendors, a light-up collectible Musikfest mug and official festival merchandise will be available throughout the grounds.<\/p>\n
\u2022 Returning favorites: SoberPlatz, the Musikfest Music Industry Conference, the Hot Glass Experience, the Start-up Lehigh Valley Pitch Competition, comedy performances and Cast in Bronze (\u201cThe Bell Guy\u201d) all return this year.<\/p>\n
Festival officials also reminded visitors that official food and beverage vendors remain cashless and that volunteers are still being recruited for this year\u2019s event.<\/p>\n
Contributed article<\/p>\n
None<\/p>\n","protected":false},"excerpt":{"rendered":"Published August 04. 2026 01:50PM ArtsQuest has announced a number of new attractions and expanded offerings for the…\n","protected":false},"author":2,"featured_media":259215,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[119,121,120],"class_list":["post-259214","post","type-post","status-publish","format-standard","has-post-thumbnail","category-allentown","tag-allentown","tag-allentown-headlines","tag-allentown-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/259214","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/comments?post=259214"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/259214\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media\/259215"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media?parent=259214"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/categories?post=259214"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/tags?post=259214"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}