{"id":267866,"date":"2026-08-19T01:16:10","date_gmt":"2026-08-19T01:16:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-pa\/267866\/"},"modified":"2026-08-19T01:16:10","modified_gmt":"2026-08-19T01:16:10","slug":"santander-arenas-new-chapter-begins-with-upcoming-naming-rights-transition-reading-area","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-pa\/267866\/","title":{"rendered":"Santander Arena\u2019s new chapter begins with upcoming naming rights transition | Reading Area"},"content":{"rendered":"<p>READING, Pa. &#8211; The Santander Arena and Santander Performing Arts Center in Reading could be getting new names.<\/p>\n<p>The venues, both managed by Oak View Group, are celebrating their 25th anniversary season this year.<\/p>\n<p>With this monumental year, officials say the Berks County Convention Center Authority has authorized Oak View Group&#8217;s Global Partnerships division to secure a new naming rights partner for the venues.<\/p>\n<p>Officials say while the venue names will eventually change, their commitment to delivering exceptional live entertainment and creating memorable experiences for guests will remain unchanged.<\/p>\n<p>Sovereign Bank had the naming rights for the venues until 2013, when it merged with Santander Bank.<\/p>\n<p>Oak View Group has voiced its appreciation to Santander Bank for their partnership, saying they are incredibly grateful for their support over the years.<\/p>\n<p>\u201cWe truly enjoyed our time working together, and Santander will always be an important part of the rich history of these venues,\u201d officials say.<\/p>\n<p>Executives say the name won&#8217;t change until a new partner is found.<\/p>\n","protected":false},"excerpt":{"rendered":"READING, Pa. &#8211; The Santander Arena and Santander Performing Arts Center in Reading could be getting new names.&hellip;\n","protected":false},"author":2,"featured_media":267867,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[112944,63038,112940,14091,736,128,130,129,112941,21035,12565,112942,112943],"class_list":["post-267866","post","type-post","status-publish","format-standard","has-post-thumbnail","category-reading","tag-anniversary-season","tag-berks-county-convention-center-authority","tag-naming-rights","tag-oak-view-group","tag-reading","tag-reading-city","tag-reading-city-headlines","tag-reading-city-news","tag-santander-bank","tag-santander-performing-arts-center","tag-santander-arena","tag-sovereign-bank","tag-venue-management"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/267866","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/comments?post=267866"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/267866\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media\/267867"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media?parent=267866"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/categories?post=267866"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/tags?post=267866"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}