{"id":287727,"date":"2026-09-17T00:42:44","date_gmt":"2026-09-17T00:42:44","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-pa\/287727\/"},"modified":"2026-09-17T00:42:44","modified_gmt":"2026-09-17T00:42:44","slug":"allentown-housing-market-expands-with-the-standards-grand-opening-allentown-area","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-pa\/287727\/","title":{"rendered":"Allentown Housing Market expands with \u2018The Standards\u2019 grand opening | Allentown Area"},"content":{"rendered":"<p>ALLENTOWN, PA. &#8211; The local housing market is getting a little more breathing room as hundreds of units are coming online in downtown Allentown with the grand opening of &#8216;The Standard.&#8217;<\/p>\n<p>The Standard features shared areas, a courtyard, luxury kitchens, and an in-home washer and dryer.<\/p>\n<p>New to Market Director Tara Anthony says The Standard is the 15th apartment building in downtown Allentown by City Center Residential. It began leasing two months ago.<\/p>\n<p>&#8220;We&#8217;re just over 15% leased. Bringing this building online brings over 1,800 apartments in downtown Allentown, so we&#8217;re happy with that number; we&#8217;re really happy with the rate that we&#8217;re leasing that,\u201d she said.<\/p>\n<p>The Standard rose on the site of the old Morning Call building. There&#8217;s a mural in the common area honoring that shared history.<\/p>\n<p>&#8220;So we decided to take down the Morning Call building and put our 15th building here,\u201d Anthony said.<\/p>\n<p>Apartments range from $1,300 for a studio to $1,800 for a two-bedroom, and officials say feedback has been overwhelming.<\/p>\n<p>Allentown has seen a tremendous growth in the number of employees and residents downtown.<\/p>\n<p>We asked Lisa Finkelstein of the non-profit Downtown Allentown Alliance why some people prefer renting over owning their own home.<\/p>\n<p>&#8220;I think it provides flexibility in an uncertain time. I think it&#8217;s a great place for young people starting out in their careers,\u201d she said.<\/p>\n<p>One-bedroom apartments are going for around $1,500<\/p>\n","protected":false},"excerpt":{"rendered":"ALLENTOWN, PA. &#8211; The local housing market is getting a little more breathing room as hundreds of units&hellip;\n","protected":false},"author":2,"featured_media":287728,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[214,119,121,120,232],"class_list":["post-287727","post","type-post","status-publish","format-standard","has-post-thumbnail","category-allentown","tag-_homepage_top_stories","tag-allentown","tag-allentown-headlines","tag-allentown-news","tag-allentown-area"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/287727","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/comments?post=287727"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/287727\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media\/287728"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media?parent=287727"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/categories?post=287727"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/tags?post=287727"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}