Local minor league baseball fans will learn the new identity of the Scranton\/Wilkes-Barre Triple-A franchise during an event Saturday, Nov. 7 at PNC Field.<\/p>\n
On Wednesday, team officials released details of The Adventure Begins Fall Festival, an event that will feature food trucks, craft and domestic brews, live music, a petting zoo and guest appearances. The free festival begins at 1 p.m. and culminates with the reveal of the new moniker at 5 p.m., highlighted by a drone show above PNC Field.<\/p>\n
\u201cWe are excited to host The Adventure Begins Fall Festival, brought to you by the Pennsylvania Army National Guard, as we introduce the new brand,\u201d SWB President and General Manager Shawn Reilly said. \u201cThe day will be filled with fun for the whole family, food, and so much more. We know the whole area wants to know that new name, and this is the day we make the big reveal to tell the world\u201d<\/p>\n
It marks the third major rebrand for a franchise, entering its 39th season in 2027. The Philadelphia Phillies moved their Triple-A affiliate to Moosic in 1989 as the Reb Barons. When the New York Yankees moved in after the 2006 season, the Red Barons became the Yankees for the next six seasons.\u00a0In 2012, following a season-long renovation of PNC Field, team officials held a \u201cName the Team\u201d contest where area fans participated in an online vote that included a handful of proposed names. The RailRiders won, outdistancing other suggestions like the Porcupines, Black Diamond Bears and Trolley Frogs.<\/p>\n
On Aug. 11, team officials announced the latest rebrand, stating the new name will \u201ccelebrate the region\u2019s beauty, heritage, and outdoor legacy.\u201d<\/p>\n
\u201cComing off an amazing 2026 season, we are ready to take the future to another level,\u201d Reilly said. \u201cWe saw an incredible team filled with Yankees\u2019 top prospects and top MLB rehabs, tremendous events and moments throughout the year like Banana Ball and Cosmic Baseball, plus key ballpark and entertainment upgrades.<\/p>\n
\u201cThe Adventure Begins Fall Festival is an opportunity to come celebrate the region in all its glory and be a part of our history as it happens.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Local minor league baseball fans will learn the new identity of the Scranton\/Wilkes-Barre Triple-A franchise during an event…\n","protected":false},"author":2,"featured_media":302781,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[178,180,179,729],"class_list":["post-302780","post","type-post","status-publish","format-standard","has-post-thumbnail","category-scranton","tag-scranton","tag-scranton-headlines","tag-scranton-news","tag-uncategorized"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/302780","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/comments?post=302780"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/posts\/302780\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media\/302781"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/media?parent=302780"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/categories?post=302780"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-pa\/wp-json\/wp\/v2\/tags?post=302780"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}