Listen to article \u2022\u00a00:00 min<\/p>\n
Nocturnal Skate Shop has long sold Nike SBs, Nike\u2019s signature skateboarding shoe. Now, the South Street staple is getting one of its own. <\/p>\n
On Saturday, Nocturnal Skate Shop is holding a block party to celebrate the launch of its official Nike SB Air Force 1 collab. The kelly green and gray suede sneakers will be released in-store at 10 a.m., with limited quantities packaged in custom boxes designed by local artist Eric Kenney<\/a>. <\/p>\n The block party will start at 2 p.m. on the 500 block of South Street and will feature music, drinks, and food. <\/p>\n Nocturnal and Nike also are setting up a pop-up skate park for Saturday\u2019s festivities. Multiple professional skaters signed to the Nike SB team are slated to attend. <\/p>\n \u201cWe\u2019re hoping to really get the entire city behind us,\u201d Nocturnal owner Brannon John said. <\/p>\n \u201c[Nike does] a lot of independent collaborations with different shops or brands or things over the years, and we\u2019ve been trying to put together ideas forever,\u201d John added. \u201cFinally we got one to come together. \u2026 We really wanted to do something that emphasizes Philly and the way people in Philly embrace their city.\u201d <\/p>\n The collaboration between Nike and Nocturnal is a part of the apparel company\u2019s SB Air Force 1 \u201cCity Pack\u201d series. Along with Nocturnal, Nike is launching sneakers in partnership with skate shops located in Japan, China, and the Netherlands. For John, Nike\u2019s decision to highlight Philadelphia is a point of pride. <\/p>\n \u201cIn skateboarding, Love Park and City Hall have been iconic, internationally known skateboard sites,\u201d John said. \u201cAnd there\u2019s been a ton of people [who] come out of Philly and make really big careers in skateboarding because of what\u2019s here. They acknowledge that, but then a lot of industry still goes elsewhere, so it\u2019s cool to have kind of come back to Philly.\u201d <\/p>\n The shop also is releasing a line of apparel featuring designs by Kenney. One T-shirt design features an illustration of an Eagle\u2019s talons clawing the Nike swoosh logo. Another design, which can be printed on a hoodie or a T-shirt, shows a kelly green eagle perched on the Liberty Bell. The merchandise can be purchased in-store on Saturday. <\/p>\n