CUMRU TWP., Pa. \u2013 A new performance center is set to help individuals level up their fitness routines in Berks County.<\/p>\n
Alliance Fitness Center will hold a grand opening of its new AFC Performance Center, a dedicated training center for athletes and an official HYROX affiliated gym, on Nov. 21 at 2255 Lancaster Pike in Cumru Township, according to a news release.<\/p>\n
The opening also marks a milestone: 35 years since AFC opened in 1991.<\/p>\n
The celebration will feature a celebrity appearance by Tamilee Webb, star of the legendary \u201cBuns of Steel\u201d video and FIT TV fitness series.<\/p>\n
\u201cAFC Performance Center is the next chapter for us,\u201d owner Sarah Small said in the release.<\/p>\n
\u201cAfter 35 years of leading Berks County with innovative programming, we’ve built a space where athletes can train like athletes, and where our community can experience HYROX right here at home.\u201d<\/p>\n
HYROX, the fast-growing global fitness race, combines running with functional workout stations and is open to everyone from first-timers to elite competitors.<\/p>\n
As a HYROX affiliated gym, AFC Performance Center will offer HYROX training alongside sport-specific strength, speed, and conditioning programs for athletes of every age and level, from high school competitors to adults chasing their next personal best.<\/p>\n
The 13,000-square-foot performance center will offer strength training, functional fitness equipment, more than 40 yards of turf, a rock climbing training center and more, according to the center’s website<\/a>.<\/p>\n For those who prefer to train on their own schedule, AFC Performance Center also offers open gym memberships with full access to the facility’s equipment and training space.<\/p>\n AFC Performance Center\u2019s grand opening celebration on Nov. 21 will feature a ribbon-cutting ceremony at 9 a.m., special class taught by legendary \u201cBuns of Steel\u201d star Tamilee Webb at 10 a.m., and cocktails and door prizes (including a one-year membership valued at $1,500) from 5 to 7 p.m.<\/p>\n For the latest Alliance Fitness Center updates, follow the business\u2019 pages on Facebook<\/a> and Instagram<\/a>. Info: alliancefitnesscenter.com<\/a>.<\/p>\n \nCopyright 2026 Maranatha Broadcasting Co., Inc.. All Rights Reserved.\n<\/p>\n <\/p>\n