LUBBOCK, Texas (BHC) – The Buddy Holly Center is gearing up for another unforgettable season of live music with its annual Summer Showcase Concert Series, celebrating Lubbock’s rich musical heritage and vibrant local talent. As preparations begin, the Center is inviting businesses and community partners to become sponsors and help keep the music playing all summer long.
The Summer Showcase Concert Series brings the community together for Thursday evenings filled with live performances, creativity, and connection. Sponsorship support plays a significant role in sustaining this beloved program and ensuring these concerts remain free and accessible for audiences of all ages while supporting the next generation of artists.
By becoming a sponsor, partners have the unique opportunity to be apart of sustaining Lubbock’s music scene. Sponsorships directly support live music, local musicians, and meaningful community experiences, while also aligning businesses with one of the city’s most iconic destinations.
Organizations interested in becoming a sponsor of the Buddy Holly Center’s Summer Showcase Concert Series are encouraged to contact Mariah Deleon at madeleon@mylubbock.us or by phone at (806) 775-3566 for more information.
Copyright 2026 KCBD. All rights reserved.