Flora & More, a members-only wholesale orchid market, bloomed in the Heights earlier this month. This is the first market outside Florida for the supplier.

What they offer

Designed for industry professionals like florists, garden centers and interiorscapers, members have access to grower-direct orchids, live goods, supplies and organizational services like assistance in streamlining weekly planning, restocking and inventory management, according to a news release.

How it works

Membership is free for verified plant and floral professionals. Orders can be placed in person or via the Flora & More mobile app, which features real-time availability, wholesale pricing and weekly specials.

Flora & More officials said Houston’s position as a regional hub, combined with its proximity to distribution centers, allows the brand to reliably and efficiently serve the market.

“Flora & More was created to give professionals confidence in their orchid and plant offerings,” general manager Alis Zavala said. “By providing direct access to structured weekly assortments and dependable availability, we help businesses plan, price and grow with certainty.”

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