When it comes to supermarket deals, a lot of people assume there’s a catch. But not this time. United Supermarkets is bringing back its Friends and Family discount through March 10th, and it’s a straight, honest 10% off a long list of store-brand products. Ten percent may not sound like much on paper, but here’s some perspective: if you bought 10 cans of vegetables and walked away with an eleventh one for free, you’d call that a solid deal. Most folks would. That’s how quickly 10% adds up — whether you notice it or not.

This discount applies to brands you already buy, like Signature SELECT, Lucerne, O Organics, Overjoyed, Open Nature, Waterfront Bistro, Soleil, Primo Taglio, Chef’s Counter, and Value Corner. These aren’t fringe items or products you’ve never heard of. We’re talking staples — meat, seafood, butter, paper plates, pantry basics, and plenty more. In other words, you don’t have to hunt for the savings; they’re everywhere.

How to Activate the United 10% Deal in Seconds

And taking advantage of the deal couldn’t be easier. Just open the app for your preferred United, Market Street, or Amigos location, hit the “Deals” section, and tap on the Friends & Family discount. It truly takes about ten seconds. I know, because that’s the first place I go before every shopping trip. It’s shocking how many of the items you were already planning on purchasing show up under the discounts tab.

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To give you an idea of how wide these deals can be, I’ve personally used everything from $1-off-per-pound meat deals to $5 off propane refills — and practically everything in between. With the Friends and Family discount taking 10% off a huge chunk of the store, it’s a perfect moment to stock up and save before March 10th hits.

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