Austin, TEXAS—Among the many vendors drawing crowds at Rodeo Austin, one boutique is standing out for its style, inclusivity, and inspiring story behind the brand.
Sierra Waggoner caught up with Jessica Horras, the owner of The Baden Baldy, a boutique bringing a fresh perspective to Western fashion!
Sierra Waggoner caught up with Jessica Horras, the owner of The Baden Baldy, an online boutique bringing a fresh perspective to Western fashion!
Based in southeast Iowa, The Baden Baldy offers a curated selection of accessories alongside size-inclusive women’s clothing designed to make shoppers feel confident at any age or stage of life. The brand focuses on delivering on-trend pieces without the high price tag, making fashion both accessible and empowering.
Based in southeast Iowa, The Baden Baldy offers a curated selection of accessories alongside size-inclusive women’s clothing designed to make shoppers feel confident at any age or stage of life. The brand focuses on delivering on-trend pieces without the high price tag, making fashion both accessible and empowering.
Jessica’s passion goes beyond just clothing.
Jessica’s passion goes beyond just clothing. She has built her business on a foundation of self-belief and determination, creating a space where women of all sizes can find pieces that reflect their personal style. Her journey as an entrepreneur continues to inspire customers who connect not only with her products, but with her message of confidence and perseverance.
She has built her business on a foundation of self-belief and determination, creating a space where women of all sizes can find pieces that reflect their personal style. Her journey as an entrepreneur continues to inspire customers who connect not only with her products, but with her message of confidence and perseverance.
Fairgoers can shop The Baden Baldy in person inside the Exhibit Hall, located down the center aisle near the barn end—an easy stop for anyone looking to refresh their wardrobe while exploring the grounds. More information about the boutique and Jessica’s story can be found on her social media.{ }
Fairgoers can shop The Baden Baldy in person inside the Exhibit Hall, located down the center aisle near the barn end—an easy stop for anyone looking to refresh their wardrobe while exploring the grounds. More information about the boutique and Jessica’s story can be found on her social media.
While shopping is a major draw, it’s just one part of the full Rodeo Austin experience.
Visitors can also enjoy daily entertainment like hands- the carnival, on exhibits, classic fair food, and a packed rodeo lineup featuring fan-favorite events like bull riding and barrel racing!
Visitors can also enjoy daily entertainment like hands- the carnival, on exhibits, classic fair food, and a packed rodeo lineup featuring fan-favorite events like bull riding and barrel racing!
Visitors can also enjoy daily entertainment like hands- the carnival, on exhibits, classic fair food, and a packed rodeo lineup featuring fan-favorite events like bull riding and barrel racing!
Visitors can also enjoy daily entertainment like hands- the carnival, on exhibits, classic fair food, and a packed rodeo lineup featuring fan-favorite events like bull riding and barrel racing!
Each evening wraps up with a live concert, adding even more excitement to this Texas tradition. Tonight you can catch Diamond Rio taking the Rodeo Austin stage!
From unique boutiques like The Baden Baldy to nonstop entertainment across the fairgrounds, Rodeo Austin continues to deliver something for everyone— community and classic rodeo fun all in one place!
Get your tickets today at RodeoAustin.com!
Get your tickets today at RodeoAustin.com!