And why? Both companies offered freebies and limited-time-only items for the customers who were first in line. And both are new to Texas.

Maman is a New York City-born bakery known for its chocolate chip cookie and a recent collaboration with Martha Stewart. 

PopUp Bagels is a Connecticut-born company created during the COVID-19 pandemic that has enticed an adoring fanbase of Instagram followers.

Here’s what to know about both new Dallas shops.

The vibe: feminine, with blue and white toile print throughout and farmhouse tables welcoming parents and kids

Opening date: April 23, 2026

The line: Maman’s line moved quickly. In the morning of opening day, I waited about eight minutes to order, and my food arrived about five minutes later. Expect the shop to get busier on weekends, especially when it will be crowded with families.

What to order: Maman’s most popular item is the Nutty Chocolate Chip Cookie ($4.50). It’s the reason Maman drew lines around the block after its first tiny shop opened in SoHo in 2014. The daily quiche is worth trying. Customers may be drawn to the savory brisket croissant roll ($7.50), but if you’re willing to try a sweet pastry instead, consider the pistachio chocolate croissant ($5.50). For lunch, don’t miss Martha Stewart’s chicken salad sandwich ($17), served on locally-made Empire Baking bread.

Where to find Maman next: The first Maman in Texas opened at Preston Road and Northwest Highway in late 2025. The Lakewood-area shop marks Texas’ second location. Company co-founder Elisa Marshall told The Dallas Morning News her team plans to open 10 Mamans in D-FW in three years. Leases for the next four are already signed; find upcoming locations here.

The vibe: loud and lively, with pop music playing while customers stood inside and outside

Location: 5450 W. Lovers Lane — at Lovers and Inwood, next to the Inwood Theater 

Opening date: April 24, 2026

The line: Dozens of people waited down the block, while a PopUp employee gave pointers to folks in line about how to order. I arrived a few hours after it opened and waited 15 minutes to order. My food arrived about five minutes later. Expect the shop to be busy during breakfasttime and lunch, indefinitely.

What to order: Bagels and cream cheese. Employees yell “hot bagels!” as they hand out orders, and the bagels were indeed so hot, I couldn’t hold them in my hands at first. That matters, because at PopUp, none of the bagels are sliced. Customers are instructed to “grip, rip and dip” by dragging a hunk of bagel through cream cheese with your hands. I tried Everything and Salt bagels dipped in spicy scallion cream cheese — a wonderfully hot schmear I’d order again. I also tried the lemon pepper schmear, created in collaboration with Dallas-based WingStop for PopUp’s opening day only. It was punchy from the lemon and pepper. If you didn’t get some on Day One, it’s likely gone.

Where to find PopUp next: Texas’ first PopUp is in Inwood Village in Dallas. Expect 12 locations coming to Texas, the company said. Another PopUp in Dallas will open on Henderson Avenue, though it isn’t clear if that’s Dallas’ next one.