Velocity | Sim Racing Lounge is opening its first Dallas location on July 25, bringing one of North America’s largest virtual racing venues to The Hill shopping center.
The concept blends professional-grade racing simulators with a full-service restaurant, bar and event space, creating an experience designed for both motorsports enthusiasts and casual visitors.
The new venue is located at 9830 N. Central Expressway, Suite 400.
More Than A Racing Simulator
While the simulators are the main attraction, Velocity is designed to be more than a place to race. The venue features more than 30 state-of-the-art racing rigs, a massive video wall where guests can follow races in real time and a central bar for watch parties, food and drinks.
“Velocity is all about building community through a shared passion for cars and racing,” said founder Viet Tran in an official statement. “The simulators will bring people through the doors, but it’s everything around them that makes them stay. We’re creating an environment where people can connect, share a great meal, celebrate milestones and be part of something bigger than what’s happening behind the wheel.”
Photo: Velocity Sim Racing Lounge
Tran said the goal is to create a destination that appeals to a wide range of guests, whether they’re competing, dining or gathering with friends.
“Whether someone is joining us for a family outing, catching up over dinner, attending a themed event or chasing a spot on the podium, we want every visit to feel different. We’re proud to see that vision come to life in Dallas and excited to be a part of the community.”
Racing Meets Restaurant
Unlike many entertainment venues, Velocity places a strong emphasis on its food program.
The menu includes shareable appetizers, sandwiches, entrees and desserts, with options such as warm feta dip, crispy coconut shrimp, Mediterranean steak tacos, Angus flatiron and frites and apple turnovers. Vegetarian dishes, including cauliflower wings and crispy avocado tacos, are also available.
Grand Opening Details
Photo: Velocity Sim Racing Lounge
The celebration begins at 10 a.m. with a car meet, live DJ and Velocity’s first Dallas sim racing tournament.
Drivers can compete for trophies and prizes, with qualifying rounds running from 10 a.m. to 12:30 p.m. The fastest racers will advance to the championship race beginning at 1 p.m., followed by a podium ceremony.
Every guest attending the grand opening will receive a branded keychain, while hourly raffles will award hoodies, T-shirts and other merchandise.
Regular business hours begin at 2:30 p.m., when the lounge opens for reservations and walk-in guests.
Velocity will operate Monday through Thursday from noon to 11 p.m., Fridays until midnight, Saturdays from 11 a.m. to midnight and Sundays from 11 a.m. to 10 p.m.
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