A label from mid 1950 is inside a work shirt in the archive room at Dickies Quality Workwear and Apparel offices in downtown Fort Worth in this file photo from March 2024.

A label from mid 1950 is inside a work shirt in the archive room at Dickies Quality Workwear and Apparel offices in downtown Fort Worth in this file photo from March 2024.

Bob Booth

Special to the Star-Telegram

The Fort Worth Zoning Commission on Wednesday, Sept. 9, approved a request from Dickies to rezone property it owns for “warehouse and distribution use.”

On Wednesday, Sept. 9, a lawyer representing the iconic brand that started in Fort Worth appeared before the Fort Worth Zoning Commission to ask for the rezoning of about 22 acres at 9201 U.S. 281. A Dickies warehouse and distribution center sits directly north of the undeveloped land, at 9400 Blue Mound Road.

The property on U.S. 287 is owned by Dickies, according to Tarrant Appraisal District data, after purchasing it from VF Outdoor LLC — a subsidiary of VF Corporation, which sold the Dickies brand for $600 million to Bluestar Alliance in 2025 — in May 2026.

The sale of the Dickies brand came less than a year after VF Corp. announced that it was relocating Dickies from Fort Worth to Costa Mesa, California, where it already had a headquarters for its Vans shoes brand. VF had spent at least $4.5 million on a new office space for Dickies in Fort Worth.

The property is zoned for intensive commercial and light industrial use, city staff said in the zoning report, but the developer wants the property to be zoned as light industrial for “warehouse and distribution use.”

Crow Holdings, a Dallas-based real investment firm, is listed on the zoning paperwork — but the person listed on the paperwork said Crow was no longer involved when reached by the Star-Telegram and referred questions to Bluestar Alliance.

Bluestar Alliance did not return requests for comment.

A representative for Fort Worth City Council member Chris Jamieson — who represents District 10, where the land is located — said that Jamieson’s office had not been briefed about the case and did not have a comment.


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Emily Holshouser

Fort Worth Star-Telegram

Emily Holshouser is a local news reporter at the Fort Worth Star-Telegram.