TCU students are signing leases at Morado on Berry, a new off-campus apartment development attracting interest for its location, amenities and convenience.
Opening in the 2027-28 academic year, Morado offers fully furnished apartments and amenities, including a pool, fitness center, Pilates studio and study spaces.
Grace Rhoten, a sophomore communication studies major, plans to live at Morado next academic year.
“What made me want to live there was all of the amenities that come with it and how close it is to campus,” Rhoten said.
Rhoten first heard about Morado during her first year at TCU and decided early on that she wanted to live there. The location was another major factor in her decision because she does not have a car on campus.
“I know it is new and up-to-date, so I know I will get what I am paying for,” Rhoten said.
Olivia Grimstad, a sophomore sports broadcasting major, originally planned to rent a house with her future roommates. After their parents encouraged them to consider Morado, Grimstad and her roommates attended a promotional event and became interested in the development’s location and features.
Grimstad said the rooftop pool, Pilates facilities and gym were among the biggest factors influencing their decision, though the cost initially made her hesitant.
“At first, the very high cost was definitely a turnoff to living there,” Grimstad said. “The amenities definitely justified the cost for our group.”
According to Morado on Berry’s website, monthly rent for four-bedroom apartments ranges from $1,609 to $1,679 per person, depending on the floor plan.
Sidney Rogers, the community manager at Morado on Berry, said the development’s location and convenience are among its biggest attractions for students. Near the TCU Campus Store, Morado offers students easy access to classes, game days and Greek life activities.
Rogers said the fully furnished apartments eliminate the need for students to buy furniture. Residents will also have access to a hot tub and study areas.
“You have everything you need in one location,” Rogers said. “TCU students have been very responsive.”
The development is expected to include retail businesses such as Chipotle Mexican Grill, Merit Coffee Co. and Format Fitness + Wellness, with additional tenants planned. Rogers said students have shown particular interest in the pool and fitness facilities, as well as spaces designed for socializing outside their apartments.
Several floor plans are already sold out or nearing capacity for 2027, and applications for 2028 leasing are already open.
The pool and outdoor lounge area planned for Morado on Berry. [Courtesy of Morado on Berry]