The big secret’s out: Grapevine’s very own multi-genre performer, Post Malone, is officially headlining the Dallas Cowboys’ halftime show on Thanksgiving Day.

The Texas native and lifelong Cowboys fan will take the stage at AT&T Stadium in Arlington during the Cowboys vs. Kansas City Chiefs game on Thursday, November 27, 2025. The performance will be broadcast live on CBS at 3:30 p.m. CST.

In addition to bringing his signature style to one of football’s most iconic stages, the chart-topping artist will help launch The Salvation Army’s annual Red Kettle Campaign — a beloved holiday tradition that blends star power with giving back. Now in its 28th year, the Red Kettle Kickoff halftime show jumpstarts the nonprofit’s seasonal fundraising efforts, supporting year-round food, shelter, and social services for nearly 28 million people. Last year alone, the campaign raised nearly $100 million nationwide.

“I’m from Texas. I grew up a Cowboys fan and have been watching this halftime show for years,” Post Malone said in a statement. “It’s a real honor to be part of the Red Kettle Kickoff with The Salvation Army and the Dallas Cowboys and help bring hope to so many people.”

by
Cynthia Naugher, Editor

November 17, 2025

1:13 PM