Congresswoman Jasmine Crockett’s last-minute entrance into the Texas Senate race last week suggests that the most valuable political currency in this attention economy may be viral videos. But can she bank on them to win?
Crockett, a lawyer and former public defender from Dallas who is in her third year in Congress, rocketed to national celebrity with her pugnacious pushback against Republicans and a penchant for outrage-bait TikTok videos. She is hoping to defeat whoever emerges from the brutal Republican primary between four-term incumbent Senator John Cornyn and his challengers, state Attorney General Ken Paxton and state Representative Wesley Hunt.