The pass runs through Sept. 30, and rewards visitors for exploring restaurants and attractions
With a major global soccer event bringing international attention to North Texas this summer, Visit Plano is giving both visitors and locals a new way to experience the city.
Visit Plano officially launched the free Plano Dine & Discover Pass on March 2, introducing a limited-time digital passport designed to encourage exploration while offering exclusive perks and prizes. The pass will be available through Sept. 30, 2026.
From Foodie Favorite To Full-City Experience
The new Dine & Discover Pass builds on the success of the popular Taste of Plano Foodie Pass, expanding beyond dining to include some of Plano’s top attractions and entertainment venues.
The mobile-friendly passport features a curated collection of participating restaurants and experiences, many offering exclusive discounts and special offers. Participants simply check in at locations, earn points and redeem rewards, all without downloading an app.
“For five years, the overwhelming success of our Taste of Plano Pass showed us just how eager both residents and visitors are to explore Plano’s incredible culinary scene,” said Millerann Moya, Visit Plano assistant director. “With the launch of the new Plano Dine & Discover Pass, we’re building on that momentum and expanding the experience beyond dining to showcase even more of the attractions, flavors and hidden gems that make Plano such a vibrant destination.”
Photo: Visit Plano
How It Works
After registering at visitplano.com/dineanddiscover, participants receive a link via text message that gives them direct access to the passport on their mobile device.
As users check in at participating restaurants and attractions, they earn points that can be redeemed for Visit Plano-branded merchandise, including magnets, T-shirts, hats and drink sleeves.
Guests who check in at 20 participating locations will automatically be entered into the “I’m Plano Verified” sweepstakes.
Sweepstakes Prizes Include:
• First Place: A hotel stay at Renaissance Dallas at Plano Legacy West plus $500 in gift cards
• Second Place: A hotel stay at Dallas/Plano Marriott at Legacy Town Center plus $250 in gift cards
• Third Place: A hotel stay at Hilton Dallas/Plano at Granite Park plus $100 in gift cards
Explore, Earn and Discover
Available now through September 30, the Plano Dine & Discover Pass offers an interactive way to experience the city, whether you’re a longtime resident rediscovering your favorites or a visitor exploring Plano for the first time.
To sign up and start earning rewards, visit visitplano.com/dineanddiscover.
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