HOUSTON, Texas (KBTX) – Visit College Station and Texas A&M are promoting the community at the Houston Rodeo as the event enters its final weekend.
Visit College Station set up a booth at the rodeo for the first time, creating an experiential display to showcase what the city has to offer.
“We’re promoting College Station and visiting, coming and staying in our hotels, eating in our restaurants,” said Angie Bertinot, the marketing manager for Visit College Station. “It’s a really a big play for us but it’s been a perfect fit.”
Bertinot said the organization wanted to make a big first impression.
“Our campaign is learn why you’ll love it here. And that’s part of our advertising campaign. So our little twist on it is learn why you’ll love Rd. tripping it here,” Bertinot said.
The booth has been handing out luggage tags, bandanas and temporary tattoos.
Texas A&M Veterinary Medicine and Biomedical Sciences has also been at the rodeo throughout the month with a recruitment booth stocked with information and giveaways.
Juna Glasscock with the Veterinary and Biomedical Sciences school said the booth helps raise awareness of the college and university.
“It’s just getting the name of the college and the university out there. When we have people that are at events, they can educate people or if there’s questions, they can easily answer them because most of them, it’s their job to be answering questions,” Glasscock said.
As Texas A&M Night got underway, Glasscock said Aggies were stopping by the booth.
“We’ve had a lot of people stop by tonight, even just giving us a gig ‘em, a howdy, or saying their class years and seeing if maybe we know people that they do,” Glasscock said. “And then we have some who are current students that have stopped by and they just see our cut out of Miss Rev and they want to say hi or take a picture.”
College Station City Manager Bryan Woods attended the festivities with his daughter. He said the rodeo is an opportunity to reach people in Houston and other areas around Texas.
“It’s really the perfect combination of everything for us to be here and be able to meet all the Aggies coming in and hopefully those who aren’t in College Station anymore can remember what it was like to be there and come back and visit. So it’s exciting. It’s the perfect night,” Woods said.
Representatives from both Visit College Station and Texas A&M said the rodeo run was successful and they hope to return next year.
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