BEAUMONT (KFDM) — For the first time, the Better Business Bureau of Southeast Texas launched its “Paint the Town Blue” initiative to announce semifinalists for the newly-branded Diamond Awards for Excellence.
The organization chose to transition from the Torch Awards, which annually honors businesses that adhere to BBB ethics, to a more competitive program.
Semifinalists were surprised at their company buildings or offices after a news conference at the BBB office on Laurel Avenue. Each received an award package, blue signage for their door and blue yard signs.
Winners will be announced at the Diamond Awards for Excellence on June 4 at the Beaumont Civic Center.