Austin-based Rambler Sparkling Water is partnering with the Austin City Limits Music Festival on a nationwide “Golden Can” promotion. Fans can find the cans in select packs of Rambler sparkling water for a chance to win ACL Fest merch, YETI coolers and entry into a raffle for the grand prize: an all-expenses-paid trip for two to ACL Fest.
The golden cans will be hidden in “Find Gold” 8-packs and 12-packs of Rambler’s Original and Lemon-Lime flavors across the United States through Aug. 31.
“We’re huge fans of ACL Fest and have been in the background on-site at the festival for years,” Rambler co-founder and CEO James Moody said. “We’re excited to get involved with the festival in an even broader capacity, and most importantly, deliver a quality product that will actually hydrate guests out in the sun — and of course, everyone who buys at stores in search of that golden can.”
The promotion comes as Rambler continues to gain traction amid an ongoing Topo Chico shortage. Topo Chico has been unavailable in the U.S. since February as the company upgrades its water source and production facilities in Mexico.
There will be 250 winners of Rambler’s various prizes, but only one will be chosen in the raffle for the grand-prize trip to ACL Fest, which includes two wristbands for a weekend of their choice, airfare and lodging.