{"id":108596,"date":"2026-01-02T17:49:07","date_gmt":"2026-01-02T17:49:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-tx\/108596\/"},"modified":"2026-01-02T17:49:07","modified_gmt":"2026-01-02T17:49:07","slug":"tech-plans-esports-expansion-through-voice-la-vida","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-tx\/108596\/","title":{"rendered":"Tech plans esports expansion through VOICE | La Vida"},"content":{"rendered":"<p>Through joining the Voice of Intercollegiate Esports, Texas Tech will expand its existing esports programs and facilities, bolstering opportunities for the university and prospective students.<\/p>\n<p>VOICE, a nonprofit organization that focuses on advocating for and advancing electronic sports on college campuses across the United States, invited Tech President Lawrence Schovanec to become a member of its Presidents Advisory Council roughly a year ago.<\/p>\n<p>After the invitation was announced on Nov. 5, 2025, Schovanec said Tech realized other schools have already been active in expanding their esports programs.<\/p>\n<p>\u201cThere was an active group of universities already involved in esports and competing, as we had students competing here, but there was greater structure around the whole concept of esports,\u201d he said.<\/p>\n<p>VOICE already encompasses several national colleges, such as Syracuse University and the University of California, Los Angeles. Many of these members also have dedicated scholarship programs or increased student enrollment due to their esports resources.<\/p>\n<p>By seeing the success of these schools\u2019 expanded esports programs, Schovanec said Tech decided to join to provide students with those same opportunities and a chance to pursue an interest similar to other offerings like student organizations or clubs.<\/p>\n<p>\u201cLook at many of our academic services we offer to students, and we put a lot of money into those programs that support their success, their retention and their graduation,\u201d Schovanec said. \u201cThis is another example.\u201d<\/p>\n<p>Yet, catching up to the already established programs at other schools is not the only contributing reason, said Vice President of Enrollment Engagement Jamie Hansard.<\/p>\n<p>                        <img loading=\"lazy\" decoding=\"async\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAADCAQAAAAe\/WZNAAAAEElEQVR42mM8U88ABowYDABAxQPltt5zqAAAAABJRU5ErkJggg==\" alt=\"Lab sits ready\" class=\"img-responsive lazyload full blur\" width=\"1763\" height=\"1175\" data- data-\/><\/p>\n<p>             <img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/us-tx\/wp-content\/uploads\/2026\/01\/692f4cf85bc94.image.jpg\" alt=\"\" aria-hidden=\"true\" loading=\"lazy\" height=\"133\" width=\"200\"\/><\/p>\n<p>The esports lab located on the first floor of the College of Media and Communications sits ready for students to use Dec. 2, 2025.<\/p>\n<p>                                    Jadon Chesnutt<\/p>\n<p>She said Tech has received inquiries from prospective students basing their choice to attend off available esport programs.<\/p>\n<p>\u201cWe&#8217;re getting students now, when we&#8217;re out recruiting in high schools, and some of the community college students are asking, \u2018Well, what do you have for esports? Do you offer a major in esports?\u2019\u201d Hansard said.<\/p>\n<p>To meet these needs, Hansard said Tech plans to bolster the current esports facility, which currently sits in the College of Media and Communication, in the following years. Though no specifics have been decided yet, she said the university plans to either expand the current facility or build an entirely new, bigger one.<\/p>\n<p>In addition to this, she said Tech also is looking into the development of a bachelor\u2019s degree related to esports to coincide with existing certificates and courses tailored towards video game development and competition.<\/p>\n<p>By making these changes and improvements, Hansard said she hopes more students will attend Tech, bringing more academic interest to various fields.<\/p>\n<p>\u201cWhen you think about all of the different academic areas in esports, you have the engineering, the programming component, the computer science, but you also have art in the graphics,\u201d Hansard said.<\/p>\n<p>She also said the expansion will help prepare students for careers beyond graduation, as the esports industry has continued to prosper.<\/p>\n<p>\u201cThey&#8217;re hiring the students that are graduating, that are creating the games. Then you have the people that are hosting the centers,\u201d she said. \u201c \u2026 They&#8217;re hiring staff as part of their team to go in and manage because now it&#8217;s becoming such a commercial business.\u201d<\/p>\n<p>Shortly after VOICE invited Tech to join, Brian Rose, a fourth-year general studies major from Salado, contacted Schovanec to encourage the university to expand its current esports program to reap rewards for both the college and students.<\/p>\n<p>                        <img loading=\"lazy\" decoding=\"async\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAADCAQAAAAe\/WZNAAAAEElEQVR42mM8U88ABowYDABAxQPltt5zqAAAAABJRU5ErkJggg==\" alt=\"Keyboard sits\" class=\"img-responsive lazyload full blur\" width=\"1763\" height=\"1175\" data- data-\/><\/p>\n<p>             <img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/us-tx\/wp-content\/uploads\/2026\/01\/692f4cf9e1e50.image.jpg\" alt=\"\" aria-hidden=\"true\" loading=\"lazy\" height=\"133\" width=\"200\"\/><\/p>\n<p>A keyboard in the esports lab sits ready to be used by any student who may walk into the first floor College of Media and Communications lab Dec. 2, 2025.<\/p>\n<p>                                    Jadon Chesnutt<\/p>\n<p>Rose, a player for the Tech Esports Association\u2019s Rocket League team, said these changes will expand the horizon for potential students who want to be involved in more competition but not traditional sports.<\/p>\n<p>\u201cIt gives a lot of kids that want to be competitive and maybe aren&#8217;t athletic, or were athletic in my situation and then went into esports, a place to actually play collegiate athletics,\u201d Rose said.<\/p>\n<p>He also said an expanded esports program will offer new roles for students to be involved in, as well as learn new skills that can be applied across career paths.<\/p>\n<p>\u201cYou have to do streaming, broadcasting, online, social media,\u201d Rose said. \u201cThose are all roles that can be filled by students and should be filled by students.\u201d<\/p>\n<p>Similarly, Schovanec said it\u2019s unlikely Tech will add other NCAA Division I sports due to financial challenges or other limitations. Yet, he believes this has created an opportunity for activities such as esports to excel.<\/p>\n<p>\u201cGiven the way we have to manage our budget now because of revenue share and such, it&#8217;s unlikely we&#8217;ll be adding any more sports,\u201d Schovanec said. \u201cAnd I think now, in this environment, club sports and things like esports will become more important.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Through joining the Voice of Intercollegiate Esports, Texas Tech will expand its existing esports programs and facilities, bolstering&hellip;\n","protected":false},"author":2,"featured_media":108597,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[1837,168,170,169],"class_list":{"0":"post-108596","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-lubbock","8":"tag-lavida","9":"tag-lubbock","10":"tag-lubbock-headlines","11":"tag-lubbock-news"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/108596","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/comments?post=108596"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/108596\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media\/108597"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media?parent=108596"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/categories?post=108596"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/tags?post=108596"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}