The couple \u201corchestrated a lucrative pyramid scheme with the sole aim of enriching themselves,\u201d said Assistant Attorney General A. Tysen Duva of the Justice Department\u2019s Criminal Division. \u201cThrough lies and deceit, the defendants recruited vulnerable people and defrauded them of millions of dollars.\u201d<\/p>\n
The Moores used a reality TV appearance and a \u201cpolished image\u201d to build trust, said Special Agent in Charge Christopher Altemus, IRS Criminal Investigation\u2019s Dallas Field Office, in the statement.<\/p>\n
Business Briefing<\/p>\n
By signing up, you agree to our\u00a0Terms of Service<\/a>\u00a0and\u00a0Privacy Policy.<\/a><\/p>\n \u201cThis scheme deliberately targeted the African American community, exploiting cultural trust and community ties,\u201d Altemus said.<\/p>\n The Moores\u2019 exploits aren\u2019t unknown in Texas, and even beyond. In 2023, the state attorney general\u2019s office said there was a final judgment and permanent injunction<\/a> issued in the civil case against DJ ASAP, a.k.a. Marlon Moore, and LaShonda Moore, for operating the illegal pyramid scheme<\/a>. In addition, the couple was featured on an episode of American Greed<\/a>.<\/p>\n Related<\/p>\n The pair co-founded and ran BINT, known as \u201cBlessings in No Time,\u201d an illegal chain-referral pyramid scheme that targeted victims from June 2020 to June 2021, according to court documents and evidence presented at trial, the DOJ statement said.<\/p>\n BINT, through weekly live-stream video broadcasts, targeted and recruited victims, who were falsely promised that participants would earn 800% returns on each $1,400 investment. They also were guaranteed a refund if the participant was unsatisfied with BINT. <\/p>\n The Moores falsely presented BINT as a means for new participants to help other members of their own community, the statement said.<\/p>\n The scheme affected more than 10,000 people across the country and inflicted more than $25 million in victim losses, the statement said.<\/p>\n","protected":false},"excerpt":{"rendered":"The North Texas couple behind a multimillion-dollar pyramid scheme who targeted the African-American community has been found guilty…\n","protected":false},"author":2,"featured_media":118198,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[910,815,102,104,103,5793,27],"class_list":["post-118197","post","type-post","status-publish","format-standard","has-post-thumbnail","category-dallas","tag-business","tag-courts","tag-dallas","tag-dallas-headlines","tag-dallas-news","tag-scam","tag-texas"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/118197","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/comments?post=118197"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/118197\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media\/118198"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media?parent=118197"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/categories?post=118197"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/tags?post=118197"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"University](\"https:\/\/www.newsbeep.com\/us-tx\/wp-content\/uploads\/2026\/01\/1768061003_151_GOGP3QWRENHZZNVXA7GXPJWYCU.JPG\")
<\/p>\n