{"id":158669,"date":"2026-02-10T18:01:09","date_gmt":"2026-02-10T18:01:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-tx\/158669\/"},"modified":"2026-02-10T18:01:09","modified_gmt":"2026-02-10T18:01:09","slug":"austin-film-commission-celebrates-40-years-of-helping-local-moviemaking-the-austin-chronicle","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-tx\/158669\/","title":{"rendered":"Austin Film Commission Celebrates 40 Years of Helping Local Moviemaking \u2022 The Austin Chronicle"},"content":{"rendered":"<p>Austin is such a great town for filmmakers that sometimes it\u2019s hard to remember all the reasons it\u2019s become one of the most important centers of the movie business. Luckily, the Austin Film Commission has teamed up with one of the most iconic and constant parts of that film scene for a new video that lays out all those facts and figures.<\/p>\n<p>As part of the celebration of the office\u2019s 40th anniversary, AFC has recorded a new promotional video starring <a href=\"https:\/\/www.austinchronicle.com\/screens\/austin-film-society-announces-2026-texas-film-awards-winners\/\" rel=\"nofollow noopener\" target=\"_blank\">Texas Film Awards 2026<\/a> honoree Sonny Carl Davis (<a href=\"https:\/\/www.austinchronicle.com\/screens\/a-second-shot-at-shootin-match-11738994\/\" rel=\"nofollow noopener\" target=\"_blank\">The Whole Shootin\u2019 Match<\/a>, <a href=\"https:\/\/www.austinchronicle.com\/screens\/sonny-carl-davis-faces-the-death-of-old-austin-in-buck-alamo-12124546\/\" rel=\"nofollow noopener\" target=\"_blank\">Buck Alamo<\/a>). Austin Film Commission Senior Director of Film Marketing Brian Gannon said, \u201cAustin\u2019s production history is filled with so many iconic feature films and television series. We have such great resources available to filmmakers in Austin and wanted to find a unique way to present that, why not do it the way our industry knows best: visually.\u201d<\/p>\n<p>Directed by Cody Ground, filmed at Austin Studios (one of the many studio facilities in the area) and produced by Arts+Labor (one of a huge number of local production companies), the short video emulates the <a href=\"https:\/\/www.austinchronicle.com\/screens\/is-ted-cruz-really-texas-tough-12099493\/\" rel=\"nofollow noopener\" target=\"_blank\">legendary commercial<\/a> Davis filmed with Richard Linklater for the Fire Ted Cruz PAC. However, this time it\u2019s a much more cheerful topic, highlighting not just the history of the state\u2019s film industry but also its future, especially in the light of both the state and the city of Austin strengthening their incentive programs.<\/p>\n<p>Gannon said, \u201cWe are so proud to collaborate with Arts+Labor and Sonny Carl Davis to tell this [100% made in] Austin story. This promo celebrates the 40 years of work done by the Austin Film Commission and all the amazing cast, crew, and local businesses that helped put Austin on the map. Austin continues to flourish and is the perfect place for your next production \u2013 from diverse locations to seasoned crew and cost saving incentives to the amazing hospitality.\u201d Catch the promo video below, complete with Davis\u2019 inimitable rascally charm. Watch out for appearances by other familiar figures including <a href=\"https:\/\/www.austinchronicle.com\/screens\/3-reasons-you-should-know-john-merrimans-name-12089249\/\" rel=\"nofollow noopener\" target=\"_blank\">John Merriman<\/a> (<a href=\"https:\/\/www.austinchronicle.com\/screens\/john-merriman-and-steve-collins-admit-ive-got-issues-12101013\/\" rel=\"nofollow noopener\" target=\"_blank\">I\u2019ve Got Issues<\/a>, <a href=\"https:\/\/www.austinchronicle.com\/screens\/first-look-at-the-austin-made-comedy-musical-sister-aimee-12100702\/\" rel=\"nofollow noopener\" target=\"_blank\">Sister Aimee<\/a>) and former state senator turned actor Hector Uribe (<a href=\"https:\/\/www.austinchronicle.com\/screens\/austin-filmmaker-david-blue-garcia-goes-back-to-the-border-for-tejano-11774847\/\" rel=\"nofollow noopener\" target=\"_blank\">Tejano<\/a>).<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/us-tx\/wp-content\/uploads\/2026\/02\/1770746469_193_hqdefault.jpg\" alt=\"YouTube video\" width=\"480\" height=\"360\" data-pin-nopin=\"true\" nopin=\"nopin\"\/><\/p>\n<p class=\"has-small-font-size\">A note to readers:\u00a0Bold and uncensored,\u00a0The Austin Chronicle\u00a0has been Austin\u2019s independent news source for over 40 years, expressing the community\u2019s political and environmental concerns and supporting its active cultural scene. Now more than ever, we need your support to continue supplying Austin with independent, free press. If real news is important to you, please consider making a donation of $5, $10 or whatever you can afford, to help keep our journalism on stands. <\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.austinchronicle.com\/author\/richard-whittaker\/\" rel=\"author nofollow noopener\" target=\"_blank\"><br \/>\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-perfmatters-preload=\"\" alt=\"Avatar photo\" src=\"https:\/\/www.newsbeep.com\/us-tx\/wp-content\/uploads\/2026\/02\/cropped-rw2-80x80.jpg\"  class=\"avatar avatar-80 photo\" height=\"80\" width=\"80\" fetchpriority=\"high\"\/>\t\t\t\t\t\t\t\t\t\t\t<\/a><\/p>\n<p>\n\t\t\t\t\t\t\tThe Chronicle&#8217;s first Culture Desk editor, Richard has reported on Austin&#8217;s growing film production and appreciation scene for over a decade. A graduate of the universities of York, Stirling, and UT-Austin, a Rotten Tomatoes certified critic, and eight-time Best of Austin winner, he&#8217;s currently at work on two books and a play.\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"author-link\" href=\"https:\/\/www.austinchronicle.com\/author\/richard-whittaker\/\" rel=\"author nofollow noopener\" target=\"_blank\"><br \/>\n\t\t\t\t\t\t\t\tMore by Richard Whittaker\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n","protected":false},"excerpt":{"rendered":"Austin is such a great town for filmmakers that sometimes it\u2019s hard to remember all the reasons it\u2019s&hellip;\n","protected":false},"author":2,"featured_media":158670,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[132,65230,134,133,1551,60026],"class_list":["post-158669","post","type-post","status-publish","format-standard","has-post-thumbnail","category-austin","tag-austin","tag-austin-film-commission","tag-austin-headlines","tag-austin-news","tag-feature","tag-sonny-carl-davis"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/158669","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/comments?post=158669"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/158669\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media\/158670"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media?parent=158669"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/categories?post=158669"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/tags?post=158669"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}