{"id":253029,"date":"2026-04-16T19:04:17","date_gmt":"2026-04-16T19:04:17","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-tx\/253029\/"},"modified":"2026-04-16T19:04:17","modified_gmt":"2026-04-16T19:04:17","slug":"east-coast-bagel-brand-bringing-a-dozen-new-shops-to-texas","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-tx\/253029\/","title":{"rendered":"East Coast bagel brand bringing a dozen new shops to Texas"},"content":{"rendered":"

One of the biggest brands in the bagel game is getting ready to roll into Texas. PopUp Bagels<\/a> will make its Lone Star State debut in Dallas on April 24 at 5450 W Lovers Ln. The Inwood Village<\/a> location will be the first of at least a dozen shops opening across Austin, Dallas-Fort Worth, San Antonio and\u00a0Houston.<\/a><\/p>\n

PopUp Bagels CEO Tory Bartlett told Chron the chain was looking for places where it fit in. Texas just happened to check all of their boxes. “Texas felt like the right kind of energy for us, fast-growing, food-driven, and open to new concepts,” Bartlett said.<\/p>\n

The “not famous but known” chain started out as a backyard pickup window in Wesport, Conn. in 2020. Since then, PopUp Bagels has brought its crispy crusted, soft-crumb center bagels with rotating schmears to more than 30 locations across the U.S.<\/p>\n

Kolaches<\/a> (or klobasniky) and breakfast tacos<\/a> typically dominate Texas’ breakfast menus, but PopUp Bagels franchisee Don Meji told Chron there has been demand for their product.<\/p>\n

“The bagel category is not a new category. PopUp [Bagels] is bringing a fresh take of bagels\u2026and I just feel privileged I’ve been given the opportunity to bring what I think is, without a doubt, the best bagel on the market,” Meji said.<\/p>\n

“Every store gets to have artifacts that we have the opportunity to personalize the store\u2026it’s actually going to be displays so uniquely PopUp Bagels and Dallas, so that will give it a little bit more personality that says ‘This is Dallas’ \u2026 so you’ll see us personalize our stores as we go.”<\/p>\n

PopUp Bagels is teaming up with Dallas’ WingStop to bring back its iconic lemon pepper schmear for the Inwood Village grand opening. Meiji, who was also a longtime Domino’s franchisee, teased that there will be gifted merchandise passed out from its “bagel bouncers” once open.\u00a0<\/p>\n

Specific addresses for other upcoming Texas locations have yet to be revealed. All will be designed as take-out shops serving PopUp Bagels’ lineup of five bagels: everything, plain, poppy seed, salt and sesame. Like all of its other stores, there are no sandwiches\u2014just bagels in bundles of 3, 6, 12 or 30 served fresh from the oven ready to “grip, rip and dip,” a quality that the brand’s team hopes to hold even as they expand.<\/p>\n

“Growth only works for us if the product stays true to what built the brand. We don’t rely on a traditional supply chain,” Bartlett said. “We bake throughout the day in each shop, keep the menu tight, and stay hands-on so quality never slips as we scale.”<\/p>\n","protected":false},"excerpt":{"rendered":"One of the biggest brands in the bagel game is getting ready to roll into Texas. PopUp Bagels…\n","protected":false},"author":2,"featured_media":253030,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[1703,1704,85744,27,29,28],"class_list":{"0":"post-253029","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-texas","8":"tag-chronfood","9":"tag-chronstaff","10":"tag-chrontexas","11":"tag-texas","12":"tag-texas-headlines","13":"tag-texas-news"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/253029","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/comments?post=253029"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/253029\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media\/253030"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media?parent=253029"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/categories?post=253029"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/tags?post=253029"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}