{"id":302803,"date":"2026-05-21T10:45:16","date_gmt":"2026-05-21T10:45:16","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-tx\/302803\/"},"modified":"2026-05-21T10:45:16","modified_gmt":"2026-05-21T10:45:16","slug":"las-cruces-public-schools-rebrand-former-cesar-chavez-elementary","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-tx\/302803\/","title":{"rendered":"Las Cruces Public Schools rebrand former Cesar Chavez Elementary"},"content":{"rendered":"

EL PASO, Texas (KTSM<\/a>) \u2014 The Las Cruces Public Schools has unanimously approved a new name for Cesar Chavez Elementary School during a board meeting on Tuesday, May 19.<\/p>\n

The board approved the name Desert Bloom Elementary School. Cesar Chavez Elementary was formally removed on April 21. The new name will be adopted on July 1.<\/p>\n

\"\"<\/p>\n

To celebrate the official adoption of the new name, a ceremony will be held at the school on Wednesday, July 1.<\/p>\n

As KTSM 9 News previously reported, the discussion of a name change had started on March 24, and the board approved a name change for the school on April 21. This all comes after allegations of sexual assault against the late Farm Workers Union president came up from several women, including the co-founder of the union, Dolores Huerta.<\/p>\n

Las Cruces Public School votes to rename Cesar Chavez ES <\/a><\/p>\n

According to LCPS, several names were suggested through a survey process. Some of the names include Desert Sky Elementary, Desert Sage Elementary, Organ Mountain Elementary and Mountain View Elementary.<\/p>\n

\u201cThemes that consistently\u00a0emerged\u00a0throughout the feedback process included a strong appreciation for names connected to the region\u2019s desert landscape, neighboring\u00a0mountains\u00a0and natural beauty. Participants also expressed support for names that reflect community identity, regional\u00a0pride\u00a0and timeless qualities that would remain meaningful for generations of students,\u201d read the press release by LCPS.<\/p>\n

Starting on Wednesday, May 20, the district will start rebranding the school, which will include updating signage and replacing accessories around campus that had the previous name.<\/p>\n

The school\u2019s mascot, Tito the Coyotito, will remain the same.<\/p>\n

Copyright 2026 Nexstar Media, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.<\/p>\n

For the latest news, weather, sports, and streaming video, head to KTSM 9 News. <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"EL PASO, Texas (KTSM) \u2014 The Las Cruces Public Schools has unanimously approved a new name for Cesar…\n","protected":false},"author":2,"featured_media":302804,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[15804,109884,109885,138,140,139,109883,498,58451,109882],"class_list":["post-302803","post","type-post","status-publish","format-standard","has-post-thumbnail","category-el-paso","tag-cesar-chavez","tag-desert-sage-elementary","tag-desert-sky-elementary","tag-el-paso","tag-el-paso-headlines","tag-el-paso-news","tag-farm-workers-union","tag-ktsm","tag-las-cruces-public-schools","tag-mountain-view-elementary"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/302803","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/comments?post=302803"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/302803\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media\/302804"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media?parent=302803"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/categories?post=302803"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/tags?post=302803"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}